Currently just 9 percent of workers in Japan’s auto workers are foreigners, a number that needs to triple to sustain the market’s annual pace
Hamilton’s Tokyo Ferrari reel features a surprise passenger and a callback to a Nissan Skyline clip filmed four years earlier
The company offers a solution for those who don’t like the teeth-like grille of the Honda ZR-V
Kuhl Racing is planning a street-focused build for the new Murano before its first Japanese delivery
McDonald’s and Toyota GR are back in Japan with a GR GT3 Happy Meal Tomica, a livery contest, and one model nobody can identify yet
The Crosstrek Limited Black special edition brings stealthy styling and built-in navigation at no extra cost over the standard Limited trim
One of roughly 67 ever made, this rare E30 3-Series estate is the wagon BMW refused to build and Alpina quietly delivered
The Tundra and Highlander are now available to Japanese buyers, with the US-built Camry expected to follow later this year
Toyota refreshes the Land Cruiser 250 in Japan with new driver-assist tech and anti-theft systems, but only the gasoline model benefits right now
BYD faces a sharp subsidy cut in Japan as new rules favor locally sourced batteries over imported ones
A design alignment between Japan’s ZR-V Cross Touring and the American HR-V finally makes Mugen aero parts bolt-on compatible
Four years after launch, Japan’s version of America’s HR-V arrives with cleaner styling, new colors, and a powertrain lineup that no longer includes a combustion-only option
A turbocharged, AWD-equipped BRZ is heading to Japanese rally stages, and it might be the most exciting Subaru coupe in years
Toyota’s humble ProBox takes a strange turn, picking up a Land Cruiser-style face and a tougher, crossover-like stance
Daihatsu’s Hijet Truck and its Toyota Pixis counterpart gain updated tech for 2026, keeping these kei workhorses current
The microvan benefits from a digital instrument cluster, new color options, and standard parking sensors
The official patents looks nearly identical to the Subaru Performance-B STI Concept from the 2025 Japan Mobility Show
Toyota has opened a dedicated Century Studio in central Tokyo, marking the first standalone space for its newly independent luxury brand