Cadillac Expects China To Become Its Biggest Market Within Three Years

China is proving to be such an important market for premium automakers that Cadillac believes it could soon overtake the United States as its largest market.

In 2016, sales of Cadillac models in the U.S. dropped by 3 per cent whereas deliveries in China skyrocketed by 46 per cent to 116,406 units, about 53,000 behind U.S. figures. Consequently, company president Johan de Nysschen recently told Automotive News that China could become the firm’s largest market within three years.

“We are moving Cadillac from having this very strong U.S.-centric focus to having a global focus. The time will come when we will sell more Cadillacs in China than here,” he said.

Despite rising sales in China, not everything is perfect for Cadillac.

The brand won’t launch any significantly new models in the next 18 months, causing some concern among U.S. dealers. Additionally, sales of the luxurious CT6 are unlikely to swell beyond the 1,200 units that were sold monthly in the second half of 2016.

Cadillac also has just a single crossover on sale, the XT5, despite this segment of the industry exploding in popularity in the last 18 months.

According to reports, Cadillac is developing three new crossovers as an answer to this demand but de Nysschen confirmed that they won’t launch in the immediate future.

“The majority of our portfolio is exposed to downdraft, while we can’t really capitalize adequately on all the opportunities that exist with the swing of demand into crossovers. Now, this will be remedied, of course, over time as we expand our portfolio, but in the meantime it is our reality,” he said.

PHOTO GALLERY

  • Bob White

    Not if Trump gets involved. They may be asked to pack-up and get the F out.

  • rover10

    Now Trump has played his ace, we must await China’s response? People may vote with their wallets?

Cadillac Shows Its Flirtatious Side, Sends Racy Tweets To Rivals

While Cadillac was pretty flirty, it gave Lexus a backhanded compliment.

You Can Now Invest In A Classic Car Buying Shares Just Like Stocks

Rally Rd. allows investors to purchase shares of classics such as the XJ220 from as little as $50.

As More EVs Hit The Market, Recharging Them Remains A Problem

There are over five million EVs, but only 632,000 public chargers globally.

New Hyundai Crossover To Debut In NY, Will Slot Beneath The Kona

Hyundai’s latest crossover is slated to have a “very boxy, bold, bull-doggy character.”.

Have Tesla Referral Rewards? Hurry Up As Deadline Moved To February 28

Instead of April 1, as originally planned, customers now have until the end of the month to choose their perks.

Jaguar Land Rover’s China Woes Caused By Poor Quality Control

JLR’s Chinese customers have even staged demonstrations due to the quality issues they’re having with their cars.

VW Built An Official Replica Of Its Iconic Woodstock ‘Light’ Bus

The original version of this Volkswagen Type 2 van became famous after its appearance at the Woodstock Art and Music Fair.

Florida: Go Home BMW X5, You’re Drunk

Some things just can’t be explained, such as why this BMW X5 in Florida went into a massive slide.

Mental Alfa Romeo Giulietta With An 8C V8 May Be The Ultimate Hatch

This V8 Alfa Romeo Giulietta makes us wish Alfa did something similar.

Build Your Own 2019 Mazda3 With The Official (German) Configurator

Mazda Germany released an online configurator for the new Mazda3 but options are rather limited.