McLaren 720S Gets The MSO Treatment, Costs Over $400,000

No more than 24 hours after McLaren added a new chapter to their Super Series story in Geneva, MSO is announcing this bespoke ‘Velocity’ theme for the 720S.

As always, McLaren Special Operations (MSO) will allow for an almost limitless scope of personalization options, highlighting a new level of exclusivity that 720S buyers can aspire to.

“The MSO mission is to fulfill customer desire for exclusivity in their choice of McLaren,” said MSO boss, Ansar Ali. “The lean, sculpted beauty of the new 720S provides the perfect starting point for owners to be creative and the specification of this MSO 720S ‘Velocity’ showcases a taste of the customisation options that are possible.”

The so-called “Velocity” paint theme is made up of two pearlescent hues of red, including a newly formulated shade called Nerello Red – used on the front and upper body panels, as well as on the red-tinted visual carbon fiber bonnet. This shade then fades into a vivid Volcano Red that covers the sides and rear of the 720S.

Other bespoke changes to the car include the MSO metallic bronze lightweight alloys, a gloss carbon rear deck vent, service cover and rear aero bridge, plus a satin carbon full length sill cover.

Inside you’ll find an abundance of Carbon Black Alcantara, which is supposed to add a technical, sportier feel, especially in contrast with the Harissa Red leather details. Speaking of which, Harissa Red highlights are continued throughout the interior, including on the fascia, steering wheel, doors and across the sports seats which you can get as standard on the 720S.

The McLaren 720S ‘Velocity’ is said to cost in the region of £335,000 ($407,800), and is one of five MSO themes for the new McLaren Super Series you can check out in a boutique area at the automaker’s Geneva stand. The other themes (GT, Pacific, Track & Stealth) are only displayed virtually.

PHOTO GALLERY

  • RDS Alphard

    Is there photo or something to show the other MSO 720S?

  • Gustavo Adriano

    This car is just perfect, mainly in this MSO version! 😀

  • BlackRock

    By far, McLaren 720s is among the best cars displayed this year at Geneva Motor Show.
    Well done McLaren.

  • Kaisuke971

    Nice ! I wanted to see it in a dark color because i knew the eye socket would be less shocking. Looking really nice here.

    • Belthronding Tinuviel

      dat eyez:(
      i would prefer Sauron eye over it,my precious.

  • wow

  • ChizzoLi

    Damn…what’s happening…I’m not supposed to like this car…but Jeez it’s growing on me so fast!!

  • Am I the only one that thinks that this retro logo on the hood is wrong with this design? The first logo used on the P1, looks so much better, espacially with this curved design.

  • Denzel

    Just better and better each time I look at it

  • GobbleUp

    Owned a 650s and passed on the 675lt because Mclaren consistently comes out with tweaked versions which drive owners prices down quickly. And here we are 24 hours into what should be a 4 year run and already a special version.
    In 6 months they will make a 730s and then a convertible and then core versions and cheaper versions.
    Ferrari doesn’t do this.

    • Belthronding Tinuviel

      pal,650s & 675lt are the best things in the planet to me,pls tell us more about it.
      but i am not agree with you about product derivatives. mclaren did deliver less than 3000 cars last year and ferrari did deliver almost 8000. mclaren must make that kind of versions otherwise we could see mclarens here just once in 2-3 years.

      • GobbleUp

        In our car circles in Los Angeles, we all agree McLaren pumps out too many variants which drives prices down. Good for second hand markets.

        Cheers.

        • Astonman

          You’re right that they do work rather quick. How has been the reliability?

          • GobbleUp

            Has been fine at 3k miles. Just sold it.

          • Astonman

            what are you replacing it with?

          • GobbleUp

            488 spider, maybe a TDF.

          • Astonman

            Think I saw one last week at Ferrari of Newport Beach. Nice! Hope you get it!

    • Jean Claude

      Weird…you owned a ML already, and you can’t tell the difference between MSO and a ‘special version’? Ferrari very much does this as well though Atelier and Tailor Made. Only thing that ML has done here is to show what MSO can add and provide a preconfigured version for clients to get their imagination started….

  • ErnieB

    Yes! So much better now… starting a gofundme account.. because why not..

  • fabri99

    Looks so much better in this colour. Amazing.

  • Six_Tymes

    it looks proper with MSO package, not so much without.

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