Vacuum Giant Dyson Is Building An Electric Car

In news you probably never expected to read, Dyson, the world-famous manufacturer of vacuum cleaners, has just announced that it is building an electric car.

Company founder James Dyson revealed the news in a letter addressed to the company’s staff, saying that the EV will be launched by 2020.

“Rather than filtering emissions at the exhaust pipe, today we have the ability to solve it at the source. So I wanted you to hear it directly from me: Dyson has begun work on a battery electric vehicle, due to be launched by 2020,” Dyson’s letter read.

Dyson has been working on its electric vehicle since 2015 and currently has a team of 400 engineers involved in the project.

In the letter, Dyson says his interest in pursuing environmentally-friendly vehicles started after he read a paper by the US National Institute for Occupational Safety and Health in 1988 about diesel exhaust gases leading to premature death of laboratory mice and rats.

Over the next five years, Dyson created several different prototypes to trap harmful particles. However, the project was ultimately scrapped.

The Dyson car will be bespoke, feature a custom chassis and use battery technology developed in-house. The company says it has already committed 2 billion pounds ($2.6 billion) to the project.

Will Dyson succeed where Apple failed? Only time will tell.


  • donald seymour

    I bet it’s going to suck.

    • Bash

      Or blow, depends on the mode.

      • Tom Hilton

        Made of yellow and purple plastic.

        • Bash

          I thought you are in prison!

  • LeStori

    Everyone is getting on the bandwagon. Some are going to wish they caught the train instead.
    Not complaining, the move to electric cars should boost my finances substantially via the share market

    • Spyderdrifter

      I totally agree on the bandwagon BS. Got companies that have no business attempting to build cars of any sort who think they can just because they got money.

      • Six_Tymes

        true, on the other hand so much less moving parts are needed to build cars and part of why so many are attempting to do so. no big deal, some will survive and some wont, some will produce greatness and succeeded, some will produce great product and not succeed. thats how progress plays out…

  • rover10

    Does he realize the magnitude of such a venture? Building cars ain’t like building vacuum cleaners, which are not subject to exacting crash tests. Established car makers are finding the prospect of adopting electrification /autonomous systems, the most demanding of changes. I wish him the best of luck as he is one of the most free thinking, creative, entrepreneurs in the World.

    • Knotmyrealname

      Well, he has been at it since 2015, so let’s see.

    • KareKakk

      Plenty of small and large italian companies ready, willing and able to help with any engineering concerning construction of cars.

    • Rolan Volante

      If it all comes down to crash tests, then we can safely say James has already nailed it. One other thing is crucial, the extent of Elon’s addiction to the cord is exactly equivalent to James’s non-dependence on it. James is well aware of buyers’ attachments to cordless = seamless functioning, charging, and that’s one area James Dyson is gonna have the edge over Tesla.

  • Bash

    Right, because anybody can build cars.!

    • Auf Wiedersehen

      That’s the philosophy in China…You don’t even have to employ designers there…

      • Bash

        Fine. You have a point.

  • Spyderdrifter

    It takes more than $2.6 million to develop a car from the ground up…

  • Auf Wiedersehen
  • dumblikeyou2

    On my third Dyson cordless only because Bed Bath & Beyond keeps replacing it when it stops working every six months. This tango must come to an end at one point.

  • ChrisInIL

  • FoxJ30

    I bet it will be closer to a Mitsubishi iMiev than a Tesla S. Or even a Bolt.

  • Benjamin B.

    This is nothing new. The U.K. government has already given him money to build this EV. It’s a subsidy program.

Driver Filmed Begging Trucker To Not Dump Burning Trash That Caused Deadly California Wildfire

The man sensed the danger and begged for the trucker not to dump the burning garbage so close to a field, but to no avail.

Audi A6 Allroad Returns To America Next Year

The rugged wagon returns with a 3.0-liter TFSI V6 engine.

Design Your Dream BMW X5 M And X6 M With The Official Configurator

The X5 M and X6 M Competition use a twin-turbo 4.4-liter V8 with 617 HP and are priced from $114,100 and $117,600 respectively.

Subaru’s Limited-Edition STI S209 Is The Brand’s Most Expensive Car Ever Offered To Americans

Subaru’s first S-Line special offers plenty of tricks including 341hp but it will cost you nearly $65,000.

Russia’s Updated 2020 Skoda Rapid Arriving Soon With Scala Design Cues

The renderings envision the 2020 Skoda Rapid production model featuring design cues from the Scala compact hatch.

BMW 3-Series Driver Triggers Pile-Up In California

This video shows why it is so important to drive defensively in order to stay safe.

Koenigsegg Releases Onboard Footage Of Regera’s 0-400-0 km/h World Record

It might be a big overexposed but this is the onboard video showing the Koenisegg Regera setting a new record.

New VW T-Roc R Wants To Become The Default Hot Hatch On Stilts

The hottest version of the VW T-Roc has all the right oily bits to make it happen.

McLaren 620R Street-Legal Racer Spied Undisguised, Will Be Offered By Invitation Only

Essentially a road-going version of the 570S GT4 race car, the McLaren 620R is the ultimate Sports Series model.

Jaguar I-Pace Bizarrely Locks Up Front Wheel During Moose Test

The Jaguar I-Pace’s ESC system freaked out when put to the moose test.