Chinese Demand Drives Cadillac Sales To Second Best Year Ever

Cadillac has just reported the second-highest sales year in its history, thanks largely to skyrocketing demand in China.

A total of 356,467 vehicles were delivered by Cadillac in 2017, a 15.5 per cent sales increase over the previous year. Despite this increase, sales of the brand’s vehicles actually fell by 8 per cent in the United States from 170,006 in 2016 to 156,440 last year.

However, China more than made up for this. In fact, Cadillac reports a 50.8 per cent increase in sales in China, soaring from 116,406 in 2016 to 175,489 deliveries by the time the clock struck midnight on December 31, 2017. In a timespan much quicker than Cadillac predicted, China has become the brand’s largest market.

The most popular Cadillac currently on sale is the XT5 crossover with 143,905 examples delivered to customers throughout 2017. Additionally, ATS sales rose 17.2 per cent and the average sales price of a Cadillac in the United States continues to increase, currently sitting at “well above $54,000.”

“The resurgence of the brand is underscored by our attaining the second-highest total sales figure in Cadillac’s 115-year history,” said Cadillac president Johan de Nysschen.

“Our objective of rapidly establishing a second volume hub for the brand to complement our U.S. operations has been attained, as our Chinese business grew exponentially, leaving us well-positioned for sustained growth going forward.”

PHOTO GALLERY

  • NissLover

    Wow, didn’t know they were doing so well in China. Hopefully they can turn things around at home…

    • John

      kinda hard… chinese buys them blindly because of the “american” brand. We are not buying them here because of quality.

      • bd

        Not really.

        Cadillac is not doing as well here due to the dearth of crossovers aside from the XT5.

        Speaking of the XT5, American buyers seem to have no problem purchasing that Cadillac model (as well as the Escalade) – as the XT5 is the 2nd best selling model in the US next to the Lexus RX.

        The XT4 (which will be arriving later this year) and the XT6 crossovers will do a lot to change Cadillac’s fortunes here.

        And let’s remember, Buick sells 2 CUVs in the luxury price-range (Envision and Enclave) as well.

  • Sell to a New Owner

    Why doesn’t GM just sell Cadillac and Buick to the Chinese?

    • gary4205

      That would be brilliant. Sell profit centers off. Makes perfect sense.

    • bd

      Why? Just b/c China is the largest market for those brands?

      Well, then in that case – Daimler, BMW and Audi should just sell themselves to the Chinese as China is the largest market for them as well (and Ford is expecting China to be Lincoln’s largest market in the near future).

    • me2

      “Why doesn’t GM just sell Cadillac and Buick to the Chinese?”

      Based on the sales numbers, they already do…

  • Chinese market is interesting, but they do had penchant for American luxury car, due to their pre war history and that when they open their door in the 80s. They see Americans rolling with Buick, Lincoln and Cadillac and they fall for it, and also they like to brag their wealth a little. (Nothing gave you attention than American cars)

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