- Urban Automotive’s carbon fiber bodykit has more than 40 individual pieces.
- Several different wheel options are available, including massive 24-inch shoes.
- Shoppers can also get the British firm to retrim the interior for an extra cost.
There’s no shortage of extreme takes on the Rolls-Royce Cullinan, but not every customization needs to be over the top. Last year, Mansory unveiled its version of the Cullinan Series II, complete with extravagant styling. Since then, a number of other tuners have followed suit. Now, another contender has entered the arena, this time with a more restrained approach.
At the Goodwood Festival of Speed, a British firm called Urban Automotive introduced its own widebody Cullinan that manages to stand out without going too far.
Read: This Rolls-Royce Kit Costs More Than A New Corvette And Still Isn’t The Most Expensive
The build features a comprehensive kit made up of over 40 components. These include a body-colored carbon fiber hood, a newly designed front fascia finished in carbon, vertical LED daytime running lights, and a blacked-out grille that gives the front end a sharper, more assertive look.
Changes continue along the sides. Urban has installed flared front and rear wheel arches alongside new carbon fiber skirts. Perhaps the highlight of the package is the 24-inch UV-8 fully forged black wheels clad in Yokohama Advan Sport tires.
Found at the back is a new carbon bumper, with carbon tailpipe surrounds and a diffuser. Urban Automotive has also fitted subtle carbon fiber lip spoilers.
As the new Cullinan Series II starts at over £300,000 (~$406,000) in the UK, the tuner will likely ask a pretty penny for its widebody kit. After all, if you can buy a brand new Rolls-Royce, you can surely afford some expensive modifications as well. Prices for a new Cullinan II with the full Urban treatment start at £449,995 (~$610,000), but they can go higher, much higher.
For buyers who want more than exterior upgrades, Urban also offers a full interior retrim. This includes reupholstered seats and a redesigned steering wheel. Pricing for the interior package hasn’t been disclosed, but for those considering this level of customization, cost is rarely a deciding factor.
