- Maserati unveils Grecale Tributo Il Bruciato inspired by fine Italian wine.
- Alchimia Scarlatta paint mimics wine swirling elegantly inside a glass.
- Interior blends tan and dark red leather for a rich, handcrafted look.
The Maserati Grecale hasn’t been the sales success the Trident brand hoped for, with notable declines in recent years, unless you count the armies of rental examples being flogged off at discount rates on Hertz, which pretty much sums up the SUV’s journey from luxury statement to loyalty-program upgrade.
Nevertheless, in an effort to rekindle interest, Maserati is leaning into personalization, taking inspiration from an unlikely source, in the form of an Italian red wine.
The Grecale Tributo Il Bruciato is a limited edition, or as Maserati prefers to call it, “a series of one-offs.” Its name comes from Il Bruciato, a wine produced by Marchesi Antinori, one of the world’s oldest and most respected winemaking families. While alcohol and driving don’t mix, Maserati’s Fuoriserie division has used this connection to craft a unique specification for the SUV.
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At the heart of this special edition is its Alchimia Scarlatta paint finish. The color merges a deep burgundy base with copper-gold and dark raspberry tones, enhanced by a pigment called Chromaflair. The result is a finish designed to evoke “the intense red of wine swirling in a glass.”
The special Grecale can be had with 21-inch alloy wheels in the Pegaso Forgiati or Crio Fuoriserie designs, with an optional Gloss Black finish. The brake calipers are also black, with a matching Fuoriserie logo on the front mudguard.
Moving inside, the Tan and Dark Red leather upholstery is joined by the “cannelloni” pattern. Maserati designers have also added a Dark Red Trident emblem on the headrests and tone-on-tone stitching. Equipment includes a 14-speaker Sonus Faber premium sound system and a panoramic sunroof.
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According to Maserati, the specification draws inspiration from the Bolgheri region on Italy’s Tuscan coast, where Il Bruciato wine has been produced since 2002.
As indicated by the emblem on the front fenders, the model is based on the Grecale Modena and retains its mechanical setup. Power comes from a turbocharged 2.0-liter mild-hybrid four-cylinder engine delivering 325 hp (243 kW / 330 PS).
Maserati has yet to reveal pricing or production figures for the limited run, which will be offered in both European and North American markets.
The automaker delivered 11,300 vehicles globally in 2024, and forecasts suggest 2025 could prove even more challenging, no matter how many “one-offs” Maserati dreams up to spark attention.
