• Stellantis is launching pet accessories under the new Mopaw brand.
  • The company offers everything from food bowls to pet kennels.
  • One of the cooler items is a seatbelt buckle dog collar for $29.95.

Americans spent an estimated $157 billion on their pets last year and that figure is expected to grow to $200 billion by the end of the decade. That’s a staggering amount of money and Stellantis wants a piece of that lucrative pie.

As a result, they’re launching Mopaw, which is billed as an “all‑new line of premium-quality, travel- and vehicle‑related pet accessories.” In effect, it’s Mopar for pets.

More: Land Rover Launches New Pet Packs For Your Furry Four-Legged Friends

The collection will include a variety of products designed exclusively for Mopaw as well as sourced from other manufacturers. Each promises to “embrace Mopar’s high standards for quality, durability, and vehicle compatibility.”

A number of accessories are sourced from WeatherTech and include a pet feeding system that combines two bowls with an integrated mat. They retail for between $63.95 and $113.95, depending on size.

There are also WeatherTech ramps and barriers. The former costs $149.95, while the latter will set you back $132.50.

 Stellantis Launches Mopaw, It’s Mopar For Pets

Other options include a Jeep-branded collapsible pet kennel that costs $205.85. Unfortunately, the listing doesn’t mention dimensions or even give suggestions about what size dogs it can fit.

Stellantis also offers an assortment of cargo, door and rear seat protectors. For buyers with smaller budgets, there’s a collapsible dog bowl for $4.95 and an assortment of toys for under $10. Customers can also get a seatbelt buckle-style dog collar for $29.95 that is available in three sizes.

There’s a pretty nice mix of products and more are expected in the future. Stellantis’ Tim Kuniskis added, “Mopaw accessories bring the car enthusiast and the pet lover together in a way that only an OEM can, so you don’t have to sacrifice fit or finish when traveling with your pets.”