Toyota’s Century Coupe concept might look a bit odd at first, but a few design tweaks make it feel more like a true Rolls-Royce rival
The Century brand is venturing into uncharted territory yet will stand apart by keeping an internal combustion engine in its lineup
The flagship luxury sedan benefits from upgraded safety tech, but its design and underpinnings remain unchanged
Toyota unveils the Century Coupe, a radical two-seat flagship marking Century’s debut as a standalone luxury brand targeting Rolls-Royce
The brand rethink opens up new possibilities and should pave the way for interesting products
Chairman Akio Toyoda wants something “above Lexus,” and he believes the Century should fill that role
After years of speculation and teasers, Toyota’s long-awaited supercar is finally about to be revealed, but the mystery isn’t over yet
Two-door fastback is like a Rolls Royce Carmargue reimagined as a crossover for the 21st Century
A teaser sparked rumors of an ultra-luxury expansion, with talk of a coupe, minivan, and global debut on October 13
A mysterious countdown site keeps updating daily with subtle clues, sparking speculation around what’s really coming on October 13
The new model year Century SUV now comes standard with dimming rear glass, blocking outside views without sacrificing natural light
A luxury SUV meets full-size truck in a digital transformation that blurs the line between opulence and utility
Say hello to the Toyota Century, a rare luxury sedan that was off-limits in the US until now
The performance flagship of the Toyota Century SUV was previewed by a prototype in September 2023
The name Toyota may someday disappear from the Century, as it plans to spin the model off into its own brand of luxury vehicles
The roofless version of the flagship SUV can accomodate two Sumo wrestlers inside the cabin thanks to a number of modifications
A team of just 40 individuals was carefully selected from a group of 1,500 employees to assemble the Toyota Century SUV.
The Toyota Century SUV offers a lower price point compared to European rivals but remains quite expensive in Japan