Land Rover Offering Customers A Luxurious Road Trip…For £100,000

Land Rover has teamed up with luxury travel partner Abercrombie & Kent in order to launch ‘the most luxurious road trip on Earth’.

The idea behind this campaign is to take customers on a once-in-a-lifetime trip over multiple continents from behind the wheel of the Range Rover SV Autobiography, the most luxurious version of their entire range.

Customers will be spoiled for 21 whole days, while also experiencing some of the greatest driving routes the world has to offer, both on regular roads as well as off the beaten track.

The entire trip will take place across five continents, eight countries and nine of the world’s best hotels – with locations handpicked not only for their exclusivity, but also to provide guests with excellent off-road experiences at locations only accessible to SUVs such as the Range Rover.

“We set out to design a trip worthy of the ultimate luxury SUV and thanks to our partners at Abercrombie & Kent we have achieved just that,” said Mark Cameron, LR marketing exec. “From Europe to Australia, this trip is all about the epitome of luxury but done so in a Land Rover way – the unexpected, the off-the-beaten-track and the once-in-a-lifetime experiences. This itinerary represents the definitive drive adventure, achieved in the definitive vehicle.”

The trip starts at £100,000 per person based on two travelers, and is fully customizable according to the customer’s preferences. The first leg will cover the twisting mountain of Monaco, the coastal highway to Portofino, followed by the vistas of the Italian lakes – which are truly spectacular, more so probably from the luxury of your personal SVAutobiography.

Speaking of which, this particular model features unique exterior design enhancements, a detailed interior and of course the most powerful engine ever offered in a Range Rover, able to accelerate this very large SUV from 0 to 100 km/h (62 mph) in a little over 5 seconds.

After they’re done with the European leg, clients will be transferred to the United States where they’ll visit certain locations in Arizona, Utah and Nevada (specifically Las Vegas), before embarking on a flight to Chile to take on the Atacama Desert – the driest non-polar desert in the world.

The final non-European leg will include an overnight flight to Sydney, Australia where clients will stay at the Park Hyatt and experience both a VIP bridge climb as well as behind-the-scenes access to the landmark Opera House, before flying over to Tasmania.

Finally, after 22 days of non-stop traveling, they’ll return to London where they originally set out from.