Fiat Tipo Going To Mexico As Rebadged Dodge Neon

Launched in Europe as the Tipo (Egea in Turkey) last year, the new Fiat compact vehicle will cross the Atlantic to reach Mexico, where it will receive a new set of badges.

According to WardsAuto, the car will be sold as the Dodge Neon just south of the U.S. border, as Cengiz Eroldu, CEO of Turkish vehicle manufacturer Tofas, confirmed during the 2016 Geneva Motor Show: “We will start exporting the Egea sedan to Mexico this year.”

The new Dodge Neon will be imported from Turkey, where it is assembled by Tofas, a joint venture between Fiat and Turkish conglomerate, Koc Holding. Out of the 580,000 sedans that will be produced between 2015 and 2013, one-third will be exported.

Details on its powertrain lineup have not been released yet, but in the Old Continent, the Tipo can be ordered with two naturally aspirated gasoline units, and two MultiJet II turbodiesels, with outputs ranging between 95 PS (95 HP) and 120 PS (118 HP), mated to five- and six-speed manual gearboxes or a six-speed automatic.

The Fiat Tipo / Egea / Dodge Neon won’t be the only Tofas-made vehicle to be exported to North America, as the joint venture is already in charge of manufacturing the Ram ProMaster City, which is basically a rebadged Fiat Doblo.

Thanks to Carnews and Autocarindia for the Dodge Tipo presentation screenshots!


  • Christian

    smart move GM/Fiat

    • roy


    • GianV8Montreal


    • Tumbi Mtika


    • Tumbi Mtika


    • Christian

      Soooooo, I´m a stupid European right? 😛

  • fabri99

    They could make a Charger-lookalike tail light.

  • Liam Paul

    since their dropping the dart, they should bring it to the states as well if it can be sold here

    • Matt

      Why? This car is technically inferior to the Dart, as well as being exactly the same size and looks almost identical.

      It would not be good for Dodge’s public perception if they replaced the slow-selling and uncompetitive Dart with a model even less competitive.

      Not every car has to be sold in the US you know.

      • Liam Paul

        Because FCA has said their dropping the dart dued to wanting to free up assembly space for the Jeep Cherokee. So since this would not take from the Assembly space it’s better than no nothing.. Name doesn’t really matter though

    • Galaxium

      The Neon nameplate invokes bad images. The last Neon is a car you see on roads that are in poor condition and in need of repair.

      • Six Thousand Times

        Quite a few cars in Mexico are like that. It won’t be a problem. If you don’t replace your old Tsuru with the new Sentra, you might consider one of these.

  • Enter Ranting

    The Fiat Tipo is boring and anonymous. Must FCA defile every name in the Chrysler/Dodge canon? Do Mexicans love the old Neon so much that it makes sense to reuse the name? If so, they’re going to be disappointed…

    • Matt

      I think the previous Neon set a pretty low standard, if anything Mexican consumers will be pleasantly surprised.

      • Six Thousand Times

        It was sold there as the Chrysler Neon and did respectfully (I mean, you still see some.) and this one will compete for budget-conscious buyers who are becoming more affluent but still have a way to go to match North American customers. Chrysler has a pretty strong reputation in Mexico.

        • Tumbi Mtika

          I actually didn’t know that.

          • Six Thousand Times

            She who suffers this fool with incomprehensible grace is of Mexican grandparents. We’re frequent visitors.

  • diesel_vdub

    Maybe they should bring it to the US as an actual Fiat, let Fiat be their compact and smaller brand. Let Dodge handle midsize/fullsize and minivans. Oh wait, they’re dropping the best selling Dodge (Grand Caravan) to let Chrysler have all the fun there.

  • emjayay

    It’s amazingly boring and behind the times looking for an Italian car introduced a year ago.

    • less than that. But yes it’s very classic looking. It’s made to be sold on markets where people want a classic looking sedan such as north africa, middle east, Asia… And South America, they want to sell it in EU too as a hatchback, problem is, against 308, Golf, Leon, Astra… I don’t see it do better than Grande Punto or Alfa Romeo Guiletta that did not sell well.