- Combined Ford and Lincoln sales climbed 6% to 2,204,124 units.
- The Bronco, Maverick, and Transit all achieved new sales records.
- Lincoln struggled, but was saved by the redesigned Navigator.
2025 was a year of records for Ford and we’re not just talking about their 153 recalls. Quite the opposite as several models achieved new sales records including the Bronco, Maverick, and Transit.
Starting in alphabetical order, Bronco sales soared 33.7% to hit 146,007 for the year. That was an all-time record placing it just 21,315 units behind the Jeep Wrangler, which rose 11% to 167,322 deliveries. he gap is narrowing, and 2026 could shape up to be a tighter fight for off-road dominance.
More: Ford Has America’s Best-Seller This Year, But GM Might Get The Last Laugh
On the affordable side of things, which Ford is all too eager to promote, Maverick sales were up 18.2% to 155,051 units. This was likely driven by a recent facelift and the fact that the model is America’s most affordable pickup.
Pricing for the 2026 model starts at $27,145 before a $1,695 destination fee. That sounds great until you consider the 2022 pickup began at $19,995 and had a lower $1,495 delivery charge. That means pricing has shot up $7,350 in four years and that might be hard to explain to Congress.
2025 Ford US Sales
Chugging right along, the Ford Transit is America’s best-selling van by a wide margin. Sales were up 5.9% to hit a new record of 161,797 units. This blew past the Chrysler Pacifica (110,006), Toyota Sienna (101,486), Honda Odyssey (88,462), and Kia Carnival (71,917).
Overall, Ford and Lincoln sales climbed 6.0% to hit 2,204,124 units. This growth was aided by an 8.3% increase in F-Series sales, which meant the automaker sold 828,832 of the pickups last year.
EV Sales Collapsed
While that’s good news, EV sales have plummeted in the wake of the tax credit expiration. Fourth quarter Mustang Mach-E sales tumbled 40.1% to 9,658 units, while the E-Transit dropped 82.6% to just 582 vans.
The F-150 Lightning fell 60.1% to 4,273 units, but it’s worth noting production ended in October. This was originally meant to be a temporary pause, but Ford decided to axe the fully electric model altogether and focus on a second-generation pickup with a range-extended powertrain.
Lincoln Only Had One Winner
While Ford had a lot to talk about, things at Lincoln looked pretty bleak. Corsair sales fell 3.4% to 26,566 units and the crossover reportedly went out of production last month. That’s not good considering it was the brand’s entry-level model and their second best-selling vehicle.
Elsewhere in the lineup, the Aviator was down 3.4% and the Nautilus was off 7.7%. The sole bright spot was the Navigator, which experienced its best year since 2007.
Sales jumped 42.8% to hit 22,185 units. This was largely due to a redesign, which ushered in a modern look and an all-new interior. The latter sports a 48-inch display as well as a lower 11.1-inch screen. The luxury SUV also has a twin-turbo 3.5-liter V6 developing 440 hp (328 kW / 446 PS) and 510 lb-ft (691 Nm) of torque.