These are official factory tunes so imagine what independent companies have to come up with to get noticed.
Toyota is calling the Supra TRD Performance Line a concept for now, but we all know it’s coming.
The full-size Sequoia is, as we suspected, the ‘TRD Pro beast’ Toyota will display in Chicago.
The RAV4 TRD Off-Road features suspension, wheels, and tires engineered specifically for trail driving.
Toyota doesn’t say what TRD model it is but the Sequoia looks like the most likely candidate.
The Supra Performance Line concept will debut next week with a handful of upgrades.
Toyota has showcased three modified Hilux pickups which have been equipped with an assortment of TRD parts.
Prius owners can order an aerodynamic body kit which includes a front spoiler, extended side skirts and a rear diffuser.
Toyota USA’s VP wants to bring the TRD treatment to every car, SUV and truck the company makes.
The new special editions will have unique wheels, a ground effects package and a two-tone interior.
New TRD body parts make the RC F look better than ever – but $5k for a set of rims without tires is a bit too much.
Doug DeMuro tries to find out why the old-school 4Runner TRD Pro is so popular in the U.S.