Future Land Rover Defender Could Get SVO’s Performance Touch

Until recently, if a customer desired a performance oriented Land Rover Defender, aftermarket specialists were the only capable entities to offer one. But that could all change with the introduction of the new model.

Unlike the G-Class, which can be commissioned in overpowered, high-end, AMG-bred variants that can kneel nature itself, the Brits at Land Rover kept the Defender line-up more conservative and utilitarian, appealing to the off-road enthusiast with its rugged, simple nature.

There were three SVX-branded Defenders created in 2008, to mark Land Rover’s 60th anniversary, but the vehicles were manufactured in limited numbers, making them uber-rare and coveted nowadays.

However, with the upcoming Defender (which will be revealed in 2018), things may change, as Jaguar Land Rover’s Special Vehicles Operations could offer extreme off-road, extreme performance and extreme luxury models based off existing variants, as managing director of SVO, John Edwards, told Car Advice:

“We look at every car — clearly I’m not going to talk about the future Defender, because we’re not talking about that yet — and we say, ‘could we have an SVR version of this car? Could we have an SVX? SVX is all about capability. We haven’t launched the brand yet, but I think you get an understanding of what it is. When I think about it, I think about Dakar and Camel Trophy, and somewhere in the middle is an extreme off-road version of our products.”

Obviously, the focus won’t be exclusively on the Defender, as SVO is planning to add its flair to other Land Rover products, each with its own distinctive character and variants as Edwards concluded:

“We look at all of our cars and these guys dream about a performance car and a capability, or a luxury version, and I could see all three of those brands featuring on all of our cars.”

That translates into SVO’s SVRacing, SVXtreme and SVAutobiography sub-brands being used.

Renderings via Carwow

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  • Bash

    im really really glad they are keeping it..

  • CockneyblokefromReading

    This isn’t anything new, so I don’t know what John Edwards is really going on about. Seems to be simply a bit of PR. LR’s Special Vehicle Operations section (a few blokes at the factory) came up with the original Special Vehicle Extreme (SVX) many years ago…
    http://www.autoruote4x4.com/upload/009b.jpg
    It was exceptional. Roll cage that housed the exhaust, military trips instead of fuses, re-made front grille, and re-made arches to cope with huge wheels (that were hand-made for the concept). It was a great idea, but got watered down by LR for the 60th anniversary edition, and frankly, when it came out, looked very sad. It looked like what it was – a manufacturer’s attempt at bling.

    What LR REALLY should be doing is pulling its pathetic finger out, and getting the new Defender to production. They have had years to sort this and, as ever, are dragging their heels. The Evoque was the only thing LR have ever done right! We knew already that SVO is, and will be, getting their hands on other LR vehicles, so again, what’s new here?

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