Dodge Boss Says Challenger SRT Demon Will Cost Less Than $100,000

In regards to performance, we know everything there is to know about the new Dodge Challenger SRT Demon, but what about its recommended starting price?

Well, according to the Fiat Chrysler Automobiles’ Head of Passenger Car Brands, Tim Kuniskis, the impressive muscle car will cost under than $100,000.

Obviously, [the price] will be more than a regular Hellcat, but it’s going to be well below six figures”, Kuniskis told Road&Track on the sidelines of the 2017 New York Auto Show, where the Dodge Challenger SRT Demon celebrated its world premiere last week.

Considering that the Challenger SRT Hellcat can be had from just a little over $64,000, Kuniskis’ statement leaves a $35,000+ open window, but still, it will be less expensive than a Tesla Model S P100D, which starts at $135,000, and a complete bargain compared to the hypercars capable of covering the 0-62mph (100km/h) sprint in less than 3 seconds.


  • runbuh

    With additional dealer markup it will go over $100,000

  • Craig

    Chances are – I will never see one in ‘person’. I’ve only seen two Hellcats.

  • Benjamin B.

    I’d rather have the AWD Jeep Grand Cherokee Trackhawk with 700HP sent through all four wheels. Come at me bros. The Trackhawk can tow your Demon and can bring along friends.

  • Six Thousand Times

    A buck wasted at $1.

  • TheBelltower

    “Dodge Boss Says Challenger SRT Demon Will Cost Less Than $100,000”

    That’s just great. Price it at $99k, put $40k in the glove box, and I’m in. It’s just an old car with a lot of engine. So for it to be anywhere near 100k would be absurd.

    • Infinite1

      That’s exactly what I was thinking when I read the article. 85k price point but add all goodies along with taxes and whatnot, over 100k…

  • Tumbi Mtika




  • Bash

    Hmm, interesting… how many of those are they expecting to sell anyway?
    Don’t get me wrong.. After all, its amazing, this is the fastest production-road-legal car ,,, in the world.

  • Infinite1

    I’m really interested to see how it performs. The Hellcat has a lot of power but was still heavy, the Demon is suppose to be over 200 pounds lighter so we’ll see.

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