It has been confirmed that luxury car buyers will be able to purchase a 2018 Cadillac CT6 equipped with the Super Cruise semi-autonomous driving system for as little as $71,290.
Speaking to Autonews, Cadillac chief marketing officer Uwe Ellinghaus confirmed that the CT6 Premium Luxury trim will start at $66,290 and that Super Cruise will be a $5,000 option.
According to Ellinghaus, “It is certainly a feature that once you have experienced it, you are totally sold on it and will never want to give it up.”
Super Cruise operates thanks to real-time cameras, sensors and GPS and is restricted to use on limited-access highways. The semi-autonomous driving technology also incorporates a driver attention system which uses a small camera on the steering column to monitor the driver and ensure they are ready to take over control if necessary.