China’s Upcoming Hongqi L3 Sedan Snapped Without Camo

With the Chinese auto industry booming, local automaker Hongqi has decided to make a vehicle more accessible to the masses, expected to be dubbed the L3.

Recently spied without any camouflage, the L3 will join Hongqi’s growing family of models which already includes the large L5 and a few years ago, included behemoths like the L7 and L9. For what it’s worth, the L3 is still quite large, slotting into the D-segment of the industry alongside European alternatives like the BMW 3-Series, Audi A4 and Mercedes-Benz C-Class.

These images, snapped by local publication Sohu, reveal that the L3 looks strikingly similar to previous Hongqi models and includes a large front grille with vertical chrome slats. Elsewhere, the L3 includes simple headlights and horizontal LED daytime running lights at the base of the bumper. Perhaps the most intriguing design element of the new Hongqi is the transparent red badge that sits at the front of the hood. It’s certainly no Spirit of Ecstasy but it does catch the eye.

Elsewhere, the L3 has a simple wheel design, incredibly-thick C-pillars and chrome door handles.

It remains to be seen when the L3 will hit dealership floors but it will reportedly be powered by a 4.0-liter twin-turbocharged engine delivering 375 hp and 390 lb-ft of torque.


  • Zandit75
    • europeon

      He’s dead tho…

      • Zandit75

        Is he? You sure?

  • gor134

    Very executive-looking

  • WG

    those wheels look like hub caps at first sight.

  • Bash

    Its black, I like that. Thats all.

  • Zed68

    Without camo? That’s dangerous… someone could steal their design…

    • Toronado_II

      Meh… keep the camo !

  • ediotsavant

    Very stately design. I like it!

  • Bo Hanan

    Should leave camo on.

  • Infinite1

    I had to do a double take, looks like the Chrysler 300

    • Holmer_k

      I saw that. And in profile kind of resembles my 335 too.

  • Blanka Li

    I think a US automaker needs to copy every minute detail, change the badge name, then sell it at 1/3 cost. And when Hongqi screams copyright infringement, shrug shoulders, smirk and walk away while making lots of money.

    • Status

      If they sold it 1/3 the cost, they wouldn’t be make ‘lots of money’.

  • Enter Ranting

    A poor man’s Chrysler 300, which is already a poor man’s Rolls Royce Phantom.

  • TheBelltower

    Looks like the perfect car for a third-world dictator. And is this pronounced… “Honkey?”

  • Cobrajet

    Will it still be RWD.

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