Volkswagen T-Cross Is Simply ‘Too Small’ For USA And Canada

Volkswagen’s fourth high-riding vehicle after the Touareg, Tiguan and T-Roc, the T-Cross, will premiere later this year before going on sale at dealers across Europe next spring.

From there, it will be launched in various markets worldwide, including South America and China. However, AutoNews reports that it won’t arrive in North America, as it’s considered as being “too small” for the United States and Canada.

“We’re going worldwide with this, starting in Europe, then South America, both Chinese joint ventures and finally India”, the company’s chief, Andreas Krueger, told the news outlet. “But the T-Cross will be a definite no-show in North America. It’s too small”, he added.

Poised to take on other subcompact SUVs such as the Peugeot 2008, Hyundai Kona, Renault Captur and Nissan Juke, the Volkswagen T-Cross shares most oily bits and the MQB platform with the latest Polo. It will launch with a couple of petrol engines and a diesel at first, and other powertrains will probably follow further down the road.

The Volkswagen T-Cross won’t be offered with all-wheel drive, as, regardless of their engine choice, clients will have to make do with front-wheel drive only.

Production of the small crossover will commence later this year at the brand’s Navarra factory, in Spain. This is where Volkswagen has been putting together the Polo for the last 34 years, and the facility welcomed an investment and a 10 percent increase in workforce to prepare for assembly.

We’re not sure when the German carmaker will launch the T-Cross, but as mentioned previously, it will debut before the end of 2018.

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  • kachuks

    It’s the T-roc I’d be more interested in.

  • Austin Royle

    Good! Keep your Front wheel drive crossover and give us an Atlas and tiguan with more powerful engines.

  • diesel_vdub

    VW clearly doesn’t know what is appropriate for the North American market any longer. For decades they’ve refused to bring over the Polo/Lupo and now the T-Cross. How is it that Hyundai, Ford, and GM can find a business case for this size vehicle but VW cannot. Their current vehicles are losing the German feel that made them so popular to begin with.

    • HaltestelleLuitpolthafen

      “Their current vehicles are losing the German feel that made them so popular to begin with.”

      Their current vehicles are losing their German feel and selling better than they ever have. Americans just want the cheapest thing possible, they don’t care about feel.

      • Jayen DeHaart

        Better than ever? Between 1968-1973 VW sold over 500,000 units a year in the US and that was with an extremely limited lineup.

  • enthusia

    keep it!

  • Finkployd

    I am confused all the same.
    Supposedly T-roc is based on the Golf and T-cross on the Polo…Even though the Tiguan already shares the Golf MQB platform

    • HUBEMX

      Golf, Tiguan and T-Roc = MQB. Polo, T-Cross = MQB-A0 that is a smaller and cheaper version of MQB.

    • Androuffle

      FYI, even the Atlas (3 rows, 7 seats) is based on MQB !

      • Finkployd

        that’s crazy versatile

  • mihsf

    The EcoSport is a sales disaster in Europe and the Kicks isn’t available there. These models are too cheaply made. This can’t be compared with Euro models like the Captur, 2008 or even the Juke.

    • Dave Sturge

      Regardless of how good or crappy the Eco Sport is, my point was that these are all sub compact suv’s which is a huge popular trend right now in my country. The smallest VW suv we have right now is the Tiquan and they have made that current model bigger than its previous version here.

      • mihsf

        Low coast models are popular in your country. It doesn’t mean more expensive, better equipped and overpriced models will sell.

  • diesel_vdub

    Heck yeah, bring it over with a TDI. I’m all for VW bringing back their TDIs though I know the whole diesel scandal means we will never see TDIs in the US (from VW) again.

  • Finkployd

    I know the MQB platform is widely used by VAG, that wasn’t my point / still, that’s an *extra* thorough comment ??

  • Jayen DeHaart

    VW NA is beyond stupid yet again. This is a white hot segment in the US and Canada. The smallest car they sell is the Golf and like everything else they sell, it is too expensive. They have tailored their line ups to every region except ours and wonder why what used to be the biggest selling foreign nameplate is sitting somewhere around 1-2% of US sales? And that includes all the cars they dump into the rental market. If they were a terrible brand, it would be more understandable. The biggest problem is that VW wants to be seen as Audi (premium) when there is already an Audi here.

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