Believe It Or Not, Bentley’s 2020 Continental GT Has 7 BILLION Different Configurations!

Did you think Citroen’s C3 Aircross is highly customizable? Welcome to the world of luxury cars, where Bentley is offering 7 billion (!) different configurations for the 2020 Continental GT.

Before spending hours building your ideal Continental GT using the official configurator, let’s go though some of the novelties, which are meant to make inter-continental cruising more pleasant.

Offered as a £3,150 ($3,872/€3,508) option on the Continental GT Coupe W12, the Panoramic Glass Roof features polarized glass that reduces glare. Whenever they want to feel cocooned, drivers can electronically operate the blind, which is clad in Alcantara that matches one of the 15 headliner colors available from the main palette.

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Another option available on all models is the High Gloss Carbon Fiber technical finish, which is applied to the fascia and door waistrails, contrasting the Piano Black Veneer center console.

Sitting at the core of the lineup is the Continental GT V8 which, as its name implies, packs a 4.0-liter, twin-turbo V8, with 550 PS (542 hp / 404 kW) and 770 Nm (568 lb-ft) of torque. Nought to 100 km/h (0-62 mph) is dispatched in 4.0 seconds in the Coupe and 4.1 seconds in the Convertible, and top speed is 318 km/h (198 mph).

The two body styles of the Continental GT V8 are distinguished by the V8 badging on the front wheels and quad exhaust pipes. They’re offered with standard 20-inch, 10-spoke alloy wheels, which can be replaced at a premium by other designs that measure up to 22 inches.

In spite of the massive rims, the coupe remains a very comfortable car thanks to the air suspension. It’s also highly-maneuverable, as it packs lightweight anti-roll bars and optional adaptive chassis for the company’s Intelligent Dynamic Ride System, which controls the ride comfort and lateral roll.

The Active All-Wheel Drive System, electric Power-Assisted Steering, Active Lane Assist, Park Assist and Traffic Jam Assist are all included, alongside the driver-focused digital instrument panel. The rotating display, with a 12.3-inch touchscreen housed in a three-sided unit, is an option.

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  • charlotteharry57

    While nearly everyone else has determined it to be way more cost-effective to limit the number of possible combinations. Last I heard, Bentley wasn’t making money hand-over-fist…

    • TheBelltower

      On low volume vehicles, it’s more cost effective and profitable to make each option a la carte. It’s all off-the-shelf stuff anyway. That’s how you can easily arrive at $60k worth of trinkets that come as $5k packages on cars that cost 1/5 the price of a Bentley.

      • Andrewthecarguy

        Exactly. It is what differentiates the ultra-luxury market. I imagine at least 50% of Bentleys are special ordered.

      • Exotics

        The word Bentley sounds prehistoric

  • salamOOn

    amazing car

    • Exotics


  • Bash

    That’s one for every single human being on earth! Wow. Mesmerizing fact!

    • benT

      imagine all those little kiddies in China driving theirs to the tip each day.

      • Ben

        “the tip”?

        • benT

          rubbish tip – where many of them have to go to get a sandwich, or anything to eat……………

          • Ben

            Ah, like a food pantry.

          • benT

            all too common in many countries where the billions are siphoned or just not available. Mugabe is dead and hopefully many others like him are measuring their own coffin.

      • Bash

        Disturbing, that’s how i would imagine it.

  • Ben

    I’d really like to see how they arrived at that number. My assumption is they used the wide variety of exterior paint available to bolster their configurations amount.

    Woods(10) x Leathers(4) x Stitching(5) x Leather color(12) x Paint(15) x Wheels(7) Bright work(2) x Engines(3) x Roof options(3) = 4,536,000 configurations

    If they added, say, counted the ability to paint to spec, the paint variable would change everything. Keeping everything the same and offering 20,000 unique paint colors would make for 6 billion configurations. If I could have one overall car…it would be a Bentley Continental GT with a W12. I love it.

    • Andrewthecarguy

      Was thinking the same…7 billion seems high. It has to be paint to sample that drives the number that high.

      • Ben


    • Kash

      there’s 15 headliner options for this car, 74 paint colors in the configurator (signature Bentley colors, not PTS), 10 wheel options, 5 hide split options, 14 main hide options, 11 secondary hide options, 18 total veneer options, 4 stitching/piping style options, 3 emblem stitching options, 5 steering wheel options, 2 carpet binding options, 3 bright work options, plus the 3 roof options, and 3 engine options the total comes to: 498,461,040,000 total configurations just using the configurator’s options. There’s some other options too but it’s a lot of delete this or add this options, like deleting the trunk lettering or adding the anniversary package, etc. So however Bentley came to the only 7 billion number is actually rather low.

  • Dan Facciolo

    I believe it… and I still don’t care.

    • Andrewthecarguy


  • B.Stokes

    This generation of Continental GT is so gorgeous. Both inside and out.


    looks far better than heavy facelifted 2nd generation

  • Exotics


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