Despite Mercedes-Benz getting ready to roll out its first ever pickup truck in a joint venture with the Renault-Nissan Alliance, BMW has denied rumors of considering doing the same.
Could it be that they have changed their mind? That’s what Motoring, claims. To back it up, it cites BMW’s Australian Managing Director, Mar Werner, who simply answered “never say never” when asked about a possible pickup, adding that execs are “watching the space closely“.
Werner believes that Mercedes-Benz have an easier job when it comes to launching a pickup truck, thanks to their commercial vehicles, vans, and trucks , while Audi could simply swap the logos on the Volkswagen Amarok and come up with their very own workhorse with ease.
“It’s easier for Mercedes because they have commercial vehicles and trucks and vans. We do not. And perhaps it’s easier for Audi. Just take the Amarok, why not?“, Werner said. “Yes, it’s harder for us, but we’ll be watching how Benz goes.“
Over the years, there have been a few Bimmers turned into pickup trucks by their owners, including an E92 M3, an older E36 M3 and even a first-gen X5, which was transformed by an Oz dealership. Moreover, the company’s chiefs came up with an elaborated M3 pickup as an April Fool’s joke five years ago, putting it through its paces on the Nurburgring and, perhaps, testing the market for feedback.