2018 Genesis G80 Sport Priced From $55,250

Genesis has announced the 2018 G80 Sport will be priced from $55,250 in the United States.

Shown earlier this year at the North American International Auto Show, the G80 Sport lives up to its name as it adopts an aggressive front bumper, a dark chrome grille, and a rear diffuser that is flanked by a four-tailpipe exhaust system. Designers also installed sportier side skirts, black mirror caps, and 19-inch alloy wheels with a dark chrome finish.

The sporty styling carries over to the cabin as drivers will find leather sport seats, carbon fiber trim, and a black microfiber suede headliner. Other touches include alloy pedals and a sport steering wheel with contrast stitching.

Power is provided by a new turbocharged 3.3-liter V6 engine that produces 365 hp (370 PS) and 376 lb-ft (509 Nm) of torque. It is connected to a sport-tuned eight speed automatic transmission which can be paired to an optional all-wheel drive system for an additional $2,500.

Besides announcing pricing on the G80 Sport, Genesis revealed the standard model will receive a number of minor styling tweaks for the 2018 model year. Highlights include modified bumpers, a revised grille, and restyled 18-inch alloy wheels.

Bigger changes occur in the cabin as the analog clock, rearview mirror, and front console tray have all been updated. Elsewhere, there are new speaker grille covers, an additional USB charging port, and an upgraded Lexicon audio system.

Tech updates include a newly optional wireless smartphone charger and an improved infotainment system with Android Auto and Apple CarPlay compatibility. Last but not least, there are several new standard safety features and an analog fuel gauge which replaces the previous digital unit.

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  • nastinupe

    There’s no way I’d pay $60,000 for a Hyundai.

    • bd

      Eh – people spend more for a Toyota or Nissan.

    • Craig

      No matter what?

  • MarketAndChurch

    This car seems like a winner… but how much do you have to pay in an equivalent BMW to get a car with 365hp?

    • SteersUright

      At $56k you’re just too close to a 540i with nearly the same power along with a premium badge, better resale, etc. You could also choose an E400, an A6 3.0T, etc. Hyundai makes very decent cars, but they are a bit overly optimistic here. This car will not move off dealer lots without massive manufacturer lease support.

      • MarketAndChurch

        I think the G80 is selling okay right now. Its not putting up E-class numbers, but not many cars are, other then the 5-series, and maybe… the A6.

        The 540i has 335hp, while costing 3,000 more than a fully(reasonably) equipped V8 G80, or this specific G80 Sport. And this 540i is the base model, with no options ticked.

  • TheBelltower

    I’d pay $55,250 for this. If it comes with $25k in the glove box. As good as this may be, Hyundai was building mostly garbage a matter of months ago. They haven’t earned the reputation to sell cars at this pricepoint yet.

    • bd

      Yeah, it’s not like Hyundai hasn’t been building this same car (but with a higher priced V8) for 3 and half years…

    • SteersUright

      Not only have they not earned the reputation, this price point is full of other cars that are, to put it bluntly, in another league of engineering. Hyundai’s selling point has always been value which it erased in one swoop with an MSRP that is priced so stupidly high. At nearly $60k, 365hp is not impressive, the weight of this thing isn’t impressive, the dynamics will not be impressive enough to warrant a “sport” designation, and on… Ive seen quite a few loaded V8 Genesis 2015 models STILL on dealer lots with $15k markdowns. Know why? At $39k the base V6 leases for Zero out of pocket and $285/mo. Thats value. This? This is not.

  • BlackPegasus

    They need dedicated dealerships/showrooms to command this kind of coin in the United States. Shoppers want the full luxury experience before and after the purchase.

    • aaron

      Nope you don’t. For this kind of money, you shouldn’t even have to set a foot inside the dealership and that’s what Genesis provides. That’s luxury.

    • MarketAndChurch

      I think the best comparison for this car is Volvo, Acura, and Infiniti. If a customer has no problem dropping 55k on a S90, RL, or Q70, then they should have little trouble dropping 55k for this 365hp sport-tuned G80.

      • Nordschleife

        Not the RLX. LOL just joking

        • baofe

          no jk, that car seriously isn’t selling well. Honda needs to rethink their full-size sedan market entirely

      • SteersUright

        You named 3 cars that have abysmal sales records for years now. That means nobody buys them. Is that what Hyundai aspires to? I think they’ve gotten a little overconfident and will when the market bites them badly, they’ll retreat and you’ll see $10k discounts on these things, placing them at exactly the price point they should’ve been from the start.

        • MarketAndChurch

          That’s true. Fortunately for Hyundai, the G80 sells almost as many units as those 3 cars combined. I usually don’t choose BMW, Mercedes, or even Audi for comparisons because no one is really touching those brands, and in fact, the rise of Cadillac and Lexus, have not really been at the expense of the german-three, but at the expense of one another.

          The only thing I ask you be mindful of is that the entry-level G80 starts at the pricepoint you want it to start at…(40k), and that this is just the sport model that costs 55k. The v8-powered G80 with 420hp also tops out at 55k fully loaded too which blows your 540i with 330~ish hp out of the water. In fact, you have to go up to 72,000 bucks just to have anything in the 5-series range that offers more then 330hp. 56k for a reasonably equipped 420hp Genesis is a bargain, and that’s the value-play that Hyundai is trying to make.

    • bd

      Will come in due time, but regardless, the G80 is still handily outselling the Cadillac CTS, Infiniti Q70 and Lexus GS.


  • no25

    I’d like this car more if the interior still didnt scream EVERY new Hyundai coming out.

    • Miknik

      indeed. No matter about materials and build quality (I’m sure they are very fine), it just looks boring, and as you point out, like every other Hyundai. It needs to stand out, be separated. A Lexus feels and looks different to a Toyota. And similarly, the VW Phaeton failed because – despite it’s engineering and parts good enough for a Bentley – it did look more or less like a huge Passat or Jetta, both inside and outside (and the Arteon coupe will also have a tough stand against more premium brands with its Passat interior that shares all bits, pieces, switches etc. with every. Golf, Polo, Seat and Skoda).

  • kello3000

    That gear selector looks like a periscope…

  • Craig

    I love the copper accents on the grill, lights and center caps.

  • KidRed

    Great value here. But those tiny, tiny wheels are too tiny for the size of that car. Hyundai needs to look at Audi and BMW for wheel to car size ratio, and stop copying Cadillac by putting tiny wheels on their larger sedans.

  • Honda NSX-R

    Can’t wait to see the G70!

  • john1168

    I love the subtle bronze accents! I’m surprised that the V8 now has AWD!

  • Red_Light_Green_Light_123

    Interesting front end. I never thought I’d see a real car look like a Lego version of the real car.

  • brn

    This is a mid-sized luxury sedan. It competes with the likes of the MKZ. For less money, you can get a 400hp, Black Label, MKZ. The Lincoln is clearly a better deal.

    I don’t want to dis Hyundai too much. They’ve come a long way, but let’s not pretend they’re magic.

  • gary4205

    Looks like they took the worst parts of Lexus and Infinity grille work, and combined them! What a hot mess!

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