BMW M Boss Isn’t Interested In A New M1

The BMW M1 Hommage concept helped to spark renewed interested in the supercar but it appears the company has little desire to build an all-new model.

In an interview with CarAdvice, BMW M boss Frank Van Meel said “We are trying to make cars for customers, and trying to reach as many customers as possible – but to build a car for 200 people would not be our main target.”

The executive went on to say every engineer dreams about building a supercar but “to be honest, instead of having one flagship, we would rather have an armada of fast vessels to attack a broader range of possible customer groups.”

BMW has the capability to build an all-new M1 but Van Meel says he doesn’t feel to need to make “such a very niche product.” He also believes the company doesn’t need a halo vehicle even though he personally admits he’d love to build one because it’s fun.

While we shouldn’t expect to see new a supercar, the company is working on a new M8. Van Meel says the model will be “very, very interesting” and “very fast.” The car is expected to use the M5’s 4.4-liter TwinPower Turbo V8 engine that produces 600 PS (441 kW) and 750 Nm (553 lb-ft) of torque.

Photo Gallery

  • pcurve

    Looks like its rear visibility would rival that of Countach.

  • Kash

    Its interesting to look at this and the i8 and see how much was borrowed from this for the new i8, especially the taillights and air channel right behind the light.

  • Six Thousand Times

    And that is why he fails.

  • Bo Hanan

    Doesn’t anyone check grammar anymore?

  • Jesse A. C. Majors

    That’s a shame, because that car is what dreams are made of

  • Vassilis

    Which is what makes AMG cooler these days. They both have that armada of fast vessels and properly good sportcars and a soon to come hypercar.

  • Blanka Li

    This headline, “BMW M Boss Isn’t Interested In A New M1” sums up everything wrong with BMW.

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