Tesla Gets Permission To Sell Model 3 In Europe, First Deliveries Start In February

Tesla Motors received the European type approval for the Model 3, clearing the way for the compact electric sedan’s launch in the region.

Tesla has previously said that first delveries of the Model 3 in Europe should start in late February for the Long Range version.

The Tesla Model 3’s European type approval was issued by the Dutch RDW authority, Bloomberg reports. Launching the Model 3 in Europe is deemed crucial for Tesla, especially after Elon Musk said that the company faces a “very difficult” road ahead.

Tesla recently announced that it’s cutting its workforce by 7 percent (equal to over 3,000 jobs) in order to turn a profit on the upcoming lower-priced versions of the Model 3. Despite a halving of the U.S. federal tax credit, Tesla’s Elon Musk believes that sales from Europe and China will keep the company going.

At its third-quarter shareholder letter, Tesla said that “the midsized premium sedan market in Europe is more than twice as big as the same segment in the U.S.”

Offering the Tesla Model 3 in Europe will definitely put more pressure on the traditional German premium models of the same price. After all, Tesla has already managed to outsell models like the BMW 3-Series in the US with the Model 3.

Analysts acknowledge that Tesla’s competition cuts across the traditional segments, with the Model 3 stealing sales not only from midsize premium sedans but from midsize SUVs as well.

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  • Bash

    Why would they want a Tesla and not the I-pace or the EQ and the e-tron. It’s just the rivals are so much better.

    • Mr. EP9

      It’s all about the badge. It’s literally no different with the iPhone. They don’t care if others are comparable, it’s all about the brand for some people.

      • Bash

        True. And for the same reason I would have to repeat my question. I mean what is Mercedes/Jaguar/Audi to a tesla, badge wise. Those marks with a 100 year history or so and unmatched heritage with all the perks and whatever comes with that.

      • Kagan

        Yes and no. A phöne is affordable for most and they can look at the badge but a car ain’t affordable for most and they don’t look at the badge. Ericcson dissappeared from the market because of that.

        • Jørn-tommy Skjellnes

          I have a sony phone top model it cost around 700 euros, iphone topmodel cost 1350 euro, i would say the sony battery its better than the iphone battery, my point is that apple sells at any price just because its an apple.

    • Julien Lachemoi

      The Model -will at some point- starts at 35000$ and top out at around 60000$ while the rivals you mentioned start around 60000 to 70000$.
      That may be why the Model 3 is trending.
      In a few year I could afford a Tesla Model 3 while I doubt I could ever afford a Mercedes of that sort.

    • Sébastien

      Better efficiency, lower starting price in the 52k€, and available in about two weeks

      • Bash

        True, I figured about the price right after I posted my original comment.

    • Have you ever taken a look at the infrastructure map of Tesla in Europe? I’m sorry but you would be mad to look at the competition until they build a similar network of chargers. The I-pace has relatively slow pace charging, and for example in the UK it’s ever worse as the public quick chargers are slow AF. So in reality it means you charge your Tesla three times quicker than your Jag. Does it sound like the rivals are better to you?

      • ➡️ProtectOurHeritage⬅️

        When Henry Ford was churning out the Model T in the early 1910s and 1920s was he interested in infrastructure? Absolutely not!

    • ➡️ProtectOurHeritage⬅️

      The I-Pace outsold both the Model S and Model X combined in the Netherlands and Norway (Europe’s two biggest EV markets) during 2018 Q4.

      • lagunas3ca

        Right… but Tesla’s total sales reached 8,599 (without the Model 3), representing 162% increase over last year and a much stronger overall performance than Jaguar.

        • ➡️ProtectOurHeritage⬅️

          What figures are you even quoting and for what countries? Tesla continues to show us that it is just not financially viable for a brand to sell only EV vehicles. Jaguar sold 145,510 vehicles globally, while the JLR Group sold 621,109 vehicles, during 2018.

          • lagunas3ca

            Netherlands, 2018.

          • lagunas3ca

            Not financially viable? Really?

          • ➡️ProtectOurHeritage⬅️

            They’ve made profit in one financial quarter in the last fifteen years and are currently $9bn in debt. Either you are blatantly ignoring the facts or you know absolutely nothing about business. 😂

      • Bash

        Thank you.

  • Bash

    True, ICE cars are dead sooner or later, I accept and know that. But all what I’m saying is I’d rather buy an EV from Benz. BMW or Audi heck even say Honda or other established names instead of Tesla. I don’t mind the technology, I just don’t think tesla design nor the package is appealing at all.

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