Should The Tech-Heavy 2019 Audi A6 Worry Rivals Like The Mercedes E-Class?

The new Audi A6 may not be as eye-catching as some of its rivals in the executive segment, but not everyone wants a car that stands out on the road.

As expected from Audi, the new A6 doesn’t break the mold but it does make an effort of looking slightly more dynamic than its predecessor with sharper lines along the sides and the big front grille accompanying successfully the impressive LED lighting units.

There’s plenty of tech in the cabin as well, with the dashboard dominated by the twin-display infotainment system, expensive materials and a configurable digital instrument cluster. Audi’s sharper design language has found its way on to the dashboard too, giving it more character than before.

The new generation of the A6 is also bigger than its predecessor, measuring 4,939 mm (16.2 ft) in length, 1,886 mm (6.2 ft) in width, while standing 1,457 mm (4.8 ft) tall, making it slightly longer and wider than its challengers from BMW and Mercedes.

As ever, there’s a pretty wide selection of engines to choose from, with Carwow’s 40 TDI test car featuring a 2.0-liter four-cylinder diesel engine with 201hp (204PS) and 295lb-ft (400Nm) of torque, paired to a seven-speed dual-clutch automatic transmission.

The diesel engine is not only punchy enough, with 0-62mph (100km/h) coming in 8.1 seconds, but also pretty quiet and frugal as well. Does it make the new Audi A6 a worthy rival to the likes of the BMW 5-Series and Mercedes E-Class? Let’s find out.


  • Bash

    The A6 is so good, but the problem here is that whoever can afford it, can get a merc.

    • Pavel B.

      Rather have an Audi than a merc.

      • Loquacious Borborygmus

        The trouble is, so would absolutely everyone else. They are way too ubiquitous.

      • Exotics

        You’d rather have a car by a company that engineered a cheating device, installed it, were warned, did nothing about it, and then got caught polluting our earth in which we live on.

        Strange person you are

        • Daniela Wolf

          Who cares?

    • Galaxium

      Normally I’d agree, but I think Merc’s E-class is too generic within its lineup. Too easily confused with a C-class for non-car people.

      I think the A6 and 5-series have a genuine leg up against the E-class.

      • Merc1

        Non car people can’t tell any of these cars apart of from their lesser siblings.


    • Smitty

      IMO, At this point, non-AMG Mercs are almost all less appealing than their Audi counterparts. Audi simply does the tech, cabin-building, interior design, and small displacement powertrains better.

  • TheBelltower

    I used to lust over the S6 with the Lamborghini V10. The current A6 its milquetoast.

  • Exotics

    Nice toaster oven grill and rear death pipes. 2019. These guys are in the past.

  • Dennis James

    The Mercedes is simply miles better looking, there is no way you would choose the Audi over it.

  • Bo Hanan

    Should The Tech-Heavy 2019 Audi A6 Worry Rivals? NO!
    It should worry owners when the warranty is up…….

    “Audi.” The car you own when there’s warranty to keep it running.

  • General. Koofta

    Audi got lost in corporate marketing world ten years ago and hasn’t recovered
    I have owned four of them but won’t be buying another.

  • HaltestelleLuitpolthafen

    I’d never get this over an E Class, that’s the bar in the segment.

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