BMW Remains Luxury Leader In U.S. But Segment Slips In April

BMW continues to lead the luxury vehicle sales race in the United States but overall sales in this segment fell throughout April.

Auto News reports that last month, BMW sold a total of 23,816 vehicles across the United States, a 1.4 per cent increase over the previous year. By comparison, Mercedes-Benz sold 22,949 vehicles last month across the country, a huge 16.6 per cent decline from the same month in 2018. Whereas BMW has reported three consecutive months of sales gains, Mercedes-Benz has suffered through six consecutive months of falling sales.

Heading into May, BMW had sold 3584 additional vehicles this year in the United States than Mercedes-Benz.

Mercedes-Benz wasn’t the only premium car manufacturer to lose out last month. Sales of Lexus vehicles fell by 1.3 per cent to 21,360 units while Audi deliveries plummeted by 21 per cent to 15,024 units. All told, sales in the luxury car segment dived by 5 per cent last month.

According To Kelley Blue Book analyst Akshay Anand, these delivery figures show that the luxury sector is not immune from challenges facing the rest of the industry.

“As usual, the ‘winners’ of the month in luxury primarily consisted of SUVs, a sign that even increasing gas prices is not slowing down the SUV boom. It’s going to be a tricky 2019 to navigate for luxury automakers who don’t want to throw tons of incentives at vehicles in order to move metal,” Anand said.

Of the vehicles which BMW sold last month, 48 per cent were crossovers and SUVs, including the X3, X5, and X7. The highest-selling Mercedes-Benz model last month was also a crossover, namely the GLC.

 

  • Merc1

    3500 vehicles is not enough to guarantee the outcome for the end of the year.

    M

  • Kapi19

    Alfa needs more models, their new product pipeline is painfully slow and is hurting sales

McLaren 720S Skips Traffic In Australia, Gets Instant Karma From Undercover Cop

The driver of this McLaren 720S got a rude surprise from an undercover VW Passat police car.

2020 Nissan Pathfinder On Sale With $31,680 Base MSRP

The 2020 Nissan Pathfinder is offered in both 2-wheel drive and 4-wheel drive configurations.

Wiesmann Confirms BMW M’s Twin-Turbo V8 For New “Project Gecko”

The new Wiesmann sports car will ride on an all-new lightweight platform powered by the BMW M5’s engine.

Skoda Kamiq Launches In Great Britain With A £17,700 Price Tag

Skoda is launching the new Kamiq in the United Kingdom, with first deliveries to start in November.

Tesla Model S Prototype Allegedly Demolishes Porsche Taycan’s ‘Ring Lap Record

The fastest lap timed manually by a witness was 7m23s, making the Model S prototype 20 seconds quicker than the Taycan.

Ford Could Build More Than One MEB-Based EV In Europe

Ford is interested in building multiple electric vehicles based on the VW Group’s electric vehicle platform.

Audi’s Deadline For Removing All Illegal Diesel Software Is This Month

Audi will face penalties if it fails to remove illegal software from diesel cars by September 26.

2020 DS 8 Flagship Starts Testing In Europe Ahead Of Launch Next Year

The EMP2-based DS 8 will be built in China and will first launch there before possibly arriving in Europe.

BMW Wants To Kill Off i3 EV Hatch In Favor Of Other Models

BMW’s focus going forward will reportedly be on PHEV derivatives of current models as well as all-electric new models.

Honda Wants To Sell At Least 10,000 e EVs Annually In Europe

A successful Honda e will allow the carmaker to achieve the EU’s fleet average of 95 g/km CO2 and avoid paying costly fines over emission targets.