Toyota Chief Designer Wants Supra Name To Return On New Sports Car

When replacing an iconic sports car with a new model, the debate always rages about whether the car should adopt a new name or revive its predecessors badge at the risk of failing to live up to expectations.

In the world of Japanese sports cars, few names are as iconic as the Toyota Supra. Created in the glory days of the country’s fascination with driver-focused cars, the Supra is still held in the highest regard, despite production ceasing 14 years ago.

Thankfully, a successor is just around the corner and it seems increasingly likely it’ll adopt the fabled Supra name.

Ever since Toyota re-trademarked the name, it has seemed probable we would see it revived and now thanks to Toyota’s global chief designer, Tetsuya Tada, we’re confident it’s happening.

While speaking with Car Advice, Tada said “I love the Supra and I love the Supra name. It’s historically important to Toyota. We’re pushing for the name Supra for the new car we are developing with BMW.”

While that’s not quite confirmation, it’s about as close as you can get from a company executive these days.

As the new Supra is still over a year away, powertrain details about it remain murky. According to recent reports, it’ll be driven by a brand new twin-turbocharged V6 engine developed by Lexus. Other rumors claim power will come from a BMW-developed drivetrain including some form of hybridization.

Whatever the case may be, expect to see some serious performance gains over the last Supra.

PHOTO GALLERY

  • ediotsavant

    Give the car a new name. Supra reminds me of a luxurious Celica which they were based on the first two generations. The last generation Supra is synonymous with the Fast and Furious crowd. Also the Supra, even though it was fast, was never a true sports car. Supra should only be used if Toyota decides to build a GT car.

  • Jim Jones ©

    Goddam that’s got the look…….now make it GTR better and give it an achievable price!

  • New Supra

  • Six_Tymes

    well that’s good, but since when was the name not returning? All this time I expected it to.

  • Astonman

    Those seats are beautiful

  • LeStori

    All we can hope for is that the new ‘Supra’ will look like it was worth the money as it ages. Typically Toyotas do not age gracefully. Personally the Supra name sounds really cheap and nasty.

2020 Land Rover Defender Does Its Thing In New James Bond Movie

Here’s a behind-the-scenes look at the No Time to Die stunt team performing a chasing scene with the 2020 Defender.

2020 McLaren GT Tries To Be All Things To All People – And Fails

This latest review of the 2020 McLaren GT portrays it as an imperfect Jack of all trades.

2020 Ford Puma ST Hot Riding Small SUV Gets Frisky On The Nurburgring

Ford’s upcoming Puma ST starts to show more production parts as it gets closer to the 2020 launch.

Ferrari Roma Is A 2+ Coupe With Understated Styling And A 612 HP Turbo’d V8

Ferrari’s latest model can rocket from 0-62 mph (that’s 100km/h) in 3.4 seconds.

2019 LA Auto Show Preview: A-To-Z Guide To All The Debuts

Here’s a full list of all the world and North American vehicle premieres happening at the 2019 LA Auto Show .

VW Lupos Ain’t Supposed To Be THAT Fast, But This One Is

Volkswagen’s old hatchback has over 700 hp and was spotted at the drag strip.

2020 Mazda CX-30 Coming To America Through The LA Auto Show

The US-spec Mazda CX-30 will offer all-wheel drive and will likely launch with the 2.5-liter gasoline engine.

What If Alfa Romeo’s Next 2023 Giulia Looked Like This?

This rendering of a next-generation Alfa Romeo Giulia has the sports sedan looking a little too German.

JustICE Served: German Police Carry Away Ford F-150 Blocking EV Charger

Some U.S. states have made it illegal for ICE vehicles to park at EV chargers.

Mazda CX-30 Excels In Euro NCAP Crash Tests, New Opel Corsa Gets Four Stars

The Mazda CX-30 scored the highest rating in Adult Occupant protection in Euro NCAP’s 2018/2019 protocol.