When it comes to depreciation, it rarely hits harder than it does in the automotive industry, which is already charging us way too much whenever we buy retail.
Let’s take the Jaguar XE for example, which is still a relatively new nameplate. It’s only been around for three years and has spent the better part of that time holding onto its value surprisingly well, based purely on its novelty factor and brand image. Fair warning, overpriced cars are a bit of a pet peeve for me.
I actually welcome anybody to explain to me why, as recently as last year, you would have spent nearly twice (TWICE) as much on a used XE, as you would have on an F30 BMW 3-Series. Sure, the Jaguar would have less miles on the clock but unless you want to throw your morals out the window, there’s no way you can justify dropping $30,000 on a car that’s in no way better than the previously mentioned Bimmer.
Now, depending on where you live, you’re bound to pay different prices for a used XE, which thankfully got with the program in recent months. In fact, used XEs have depreciated in similar fashion to the W205 C-Class, which is interesting.
But since the BMW 3-Series is often considered the benchmark when it comes to premium sports sedans, I feel as though we have an obligation to judge any (newer) competitor by the F30’s standards, retail or not.
You can finally talk yourself into buying the Jag
Trust me, I’ve driven the XE and while there are several aspects I like, such as the front 3/4 styling, dashboard design and the driving dynamics, to go as far as to call it superior (a strong word) in any way to the 3-Series is more than a stretch. They’re comparable, and that’s actually a compliment to the Jaguar.
So if you really want one, know that you can now start picking them up for under $30,000 in the U.S., under £20,000 in the UK and just over €20,000 in Germany. They’re still more expensive than an equivalent 3-Series, but now at least the debate makes sense.
In the meantime, check these three cars out:
On average, they haven’t been driven all that much, and once you factor in the badge (some people really love Jags) and that mean-looking exterior, well, you should understand what I meant by the debate making sense now. It’s a justifiable purchase by comparison to the cheaper F30 3-Series, and sometimes that’s all you need in order to pull the trigger and hand over your hard earned cash.
To be fair, I did notice a few downsides with the XE, such as the how the infotainment system isn’t as snappy as what you get in rivals from BMW, Audi or Mercedes, or how you don’t exactly get ample knee room in the back. Another issue I have, although this is strictly personal, is with the rear end design. Unless your XE features a red exterior, those massive bulbous taillights will stick out like two sore thumbs. It’s the exact opposite of sleek. I think they should have went with thin taillights like on the F-Type, but hey, nobody put me in charge.
In the end, this piece is just about spreading the world. Until recently, the Jaguar XE stood heavily overpriced on the used car market. Now, it’s priced similarly to an equivalent MY Audi A4 or a Mercedes C-Class – great news for any Jaguar enthusiast looking to land one as cheaply as possible.