Suzuki Has Sold HOW MANY Of These Tiny Minivans In Japan?

This is the Suzuki Every. It’s a Kei car – or van, or truck – previously known as the Carry. It’s hardly any bigger than a Smart car, but has a lot more space. And Suzuki sells them by the… well, by the truckload.

In fact, just in Japan (which is the model’s main market), Suzuki has sold three million of them. That includes every iteration of the breed, in numerous body-styles, since the first generation was launched back in 1964.

Now three million isn’t enough to rank the Every (and Carry) among the biggest-selling vehicles in the world. Toyota has sold over 40 million Corollas in roughly the same timespan, but that model has a far wider appeal, and that figure was achieved around the world – not just in Japan.

But consider, for reference, that Porsche has “only” sold a million 911s, and that’s been its most prolific model line. Mercury never sold that many of the Grand Marquis (its most popular model) in its entire history. Nor did Volvo sell that many of the 200 Series, Land Rover of the Defender, Lincoln of the Town Car, or Smart (to use that comparison again) of the Fortwo. And those were all their manufacturers most popular lines, too.

What’s even more impressive is how rapidly Suzuki has ramped up production over the decades. It took the company 27 years (from 1964 to 1991) to reach its millionth Carry sold in Japan, but just 15 years more (in 2006) to sell its second millionth, and now it’s taken just a dozen more years to reach the third. At the rate which Suzuki now produces the Every, it rank as the top-selling automaker in the Japanese Domestic Market – particularly in the light commercial vehicle class. Which only goes to show that while Suzuki may have withdrawn from the North American market for new cars, it’s still a big player in Japan.

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  • Loquacious Borborygmus

    Great little van.

  • Six_Tymes

    low cost, plus its so cute. whats not to like. maybe Suzuki missed their own mark in the US, meaning, maybe if they were offering these in the US they would have sold many, creating interest in their other car products, allowing them to stay in the US market. just a thought.

    • But again that is what happened last time and it’s just didn’t work, and now Americans returning to big cars since gasoline has become cheaper.

  • Paul

    It looks like a pretty useful little vehicle. It should have been tried in the US.

    • Matt

      It wouldn’t pass any US safety standards. It’s basically a golf cart.

      • Japanese has a strict safety standard, I wouldn’t see why they failed. But US has so many unique safetystandard that it’s not effective to certified for US.

    • Andrew Riles

      I’d have thought Suzuki would try it in a few other Asian and maybe some European markets first…..

      • DMJ

        Too small for Europe too. We don´t need anything smaller than a Renault Kangoo or a Fiat Fiorino.

  • Bash

    Looks like a flat-face-hamster.

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