Polestar’s second model will arrive next year as a Tesla Model 3 rival, offering up to 400hp and a driving range as high as 350 miles.
The figures were confirmed by the company’s chief operating officer Jonathan Goodman to Autocar, adding that the Polestar 2 will have a price range of between £30,000 and £50,000 in the UK.
Moreover, the Polestar 2 will offer 350 miles of driving range in its base version. “That’ll represent the lower ‘bookend’of our showroom range and, for now, it should give us as much access to the volume end of the EV market as we need,” said Goodman.
Polestar will launch its second model next year, followed by a larger all-electric SUV called the Polestar 3. Goodman warned that any established manufacturer that will launch an electric-only sub-brand built on alternative design may be making a mistake, given the projected pace of the EV market.
“The global electric car market was worth 4m units in 2017,” he said, “but it’s quite widely expected to be worth 29m units by 2025. EV owners will come from all walks of life. So it’s a mistake to assume that, because the cars are electric, you have to make them quirky or futuristic. Other brands may be doing that but, if we’re looking at a market worth 30mil cars within seven years, it isn’t going to be niche; it’s going to be mainstream. So you just design a great-looking car – not one with a big blue flash down the side.”
“Electric cars will be just as appealing to young executives as they are to London retirees. It’s a new market, and purchase intentions will vary. So we’ve got to be a welcoming brand that’s not geeky, cliquey or judgmental.”
Volvo 40.2 Concept pictured