Dyson To Build Its First Electric Car In Singapore

Dyson announced the production location of its first electric vehicle in Singapore, where a new factory is set to be completed in 2020, one year ahead of the model’s official launch.

The British company best known for its vacuum cleaners has already unveiled its proving ground at UK’s Hullavington airfield. The new manufacturing facility is part of the $3.2 billion investment towards the company’s new electric car.

Dyson’s decision to build a new plant in Singapore is not a surprise, since the company already has a facility there that builds the motors used in their vacuum cleaners and hand dryers, employing 1,100 people.

Dyson CEO Jim Rowan also said that Singapore offers them access to big markets, highly skilled workforce and an extensive supply chain.

The long term plan for Dyson is to offer a three-car lineup, including a premium model and an SUV. The company already employs 400 people that work on the EV project but has plan to hire an additional 300 in its UK facilities.

Dyson wants its electric models to feature a solid state battery pack, a technology that offers quicker charging and more capacity. Toyota, BMW and Porsche have also plans of introducing solid state battery packs into their models.

Dyson’s first EV will be more of a premium car and not a mass-market rival to the likes of the Nissan Leaf. The company has managed to keep technical details under wraps so far, with reports suggesting that it will be based on a new, unique architecture and employ in-house developed electric motors.

 

  • TheBelltower

    I don’t doubt that he can do it. It’s just that he’s been talking about this for a hundred years. Talk is cheap. Build it already!

  • ksegg

    Does the car vacuum its own carpets?

  • DMax

    They should hire Gran Turismo’s sound engineer to make it sound like a vacuum cleaner.

    • Sadly now PD hijack T10 sound engineer and GT Sport has a much better sound than GT6.

  • Philip George

    Dyson himself is one of the biggest supporters/proponents of Brexit, and claims the UK will be better for it with “more jobs” and “opportunities”. Yet his first chance at entering a new product segment (car) and he’s building it in Singapore with the jobs and opportunities obviously there (for obvious tax purposes) rather than UK. Brexit is based on lies, told by liars, for the benefit of liars. This is just further proof.

    • Not that I defend him but apparently he already had factory making vacuum cleaner, fans and hair dryer there.

    • KareKakk

      Leaving EU is a no-brainer; 4 out of 5 countries in the world are not a member and many of them manage quite good anyway, so there are plenty of opportunities for GB. And reading how EU tries to punish GB for not staying inside EU, says it all wbout what EU is about. “If you’re not with us, you’re agains us and must pay.” Good riddance I say.

      • Philip George

        I don’t think you understand business and international trade well enough. They are not trying to penalise anyone because “you’re not with them”. UK, a couple of years ago, committed with the EU, to borrowings for budgets, investments etc for which loans have already been taken and spent in and on the UK amongst other countries. They’re only asking UK to fulfil its part of the repayment obligations under the agreement of the borrowings. It’s not a penalty and its not “free money” to the EU.
        And it is normal for any trade bloc to reserve preferential treatments to only its members and exclude third (outside, non member) countries from enjoying any of those benefits otherwise it defeats the purpose of the existence of the trade bloc. Surely you now this.

  • Cool guy

    wah liao eh make in sg so shiock

  • LeStori

    It will be interesting to see how Dyson fares in a country with little car manufacturing experience. Just like Tesla it is likely to face serious problems in designing and manufacturing a production efficient body for their car.

    • Weirdly Dyson cites using Singapore because it has more skilled labor more than UK has.

  • IF IT’S AS CRAPPY AS HIS VACUUMS…

  • I’m quite surprise he is making it in Singapore, anyone that has been to Singapore might recall how small the island country is.

    I’m even surprised they had a factory there, because that place don’t have much land.

  • Enter Ranting

    No interest in any of his profoundly overpriced products.

  • Matthew Raworth

    Well the vacuums dont suck, but at least his cars will ?

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