Mercedes SUV Boss On Producing The Maybach Ultimate Luxury Concept: “Why Not?”

Mercedes-Maybach managed to stir the waters at last year’s Beijing Auto Show when they unveiled the Ultimate Luxury Concept. Basically a weird mix between an SUV and a sedan, it was nothing more than a study, which the company had no intention of putting into production.

Remember that word, ‘had’, because it seems that they might have changed their mind sometime during the past 12 months. Andreas Zygan, chief of SUV Development, gave a disturbing answer when asked by AutoExpress if the Ultimate Luxury Concept could be greenlit: “Why not?”

“At the end, it is clear that it’s down to demands of customers – such a car is driven by customer demand, and we need enough numbers”, said Zygan. “We have a very intensive discussion about this, but right now, in the near future, there won’t be such a concept.”

We can only hope that the Mercedes exec’s comments were simply overenthusiastic, and this will remain nothing more than a simple rumor. The world doesn’t really need an SUV-sedan with an exorbitant price tag, does it? Carscoops reached out to the automaker with a couple of questions on the topic, although we have our doubts that they will either confirm or deny this report.

At least the show car didn’t lack on power, but it didn’t follow the traditional Maybach way either. Thus, it had four electric motors with a combined output of 739 hp (750 PS / 551 kW) and an 80 kWh battery that gave it an EPA-estimated range of 200 miles (322 km), and 500 km (311 miles) in the NEDC cycle. The top speed was electronically limited at 155 mph (250 km/h).

  • Maximilian Norlande Rabbitt

    I wouldn’t wouldn’t be against it, at all

  • Matt

    I don’t think the Suzuki SX-4 really counts as an ‘SUV sedan’, it’s really just a sedan with a high roof. It has no additional ground clearance or ‘off-road’ styling. Now the 1980 AMC Eagle, on the other hand: https://uploads.disquscdn.com/images/5520d661667b697bfafeeff2c67bcb8dc2b3014f0027d094fd7ec3714f81e6c1.jpg

    • Ilbirs

      The AMC Eagle has more ground clearance but its body was the same of a Concord, a car that followed that kind of construction seen from mid-1950s when it come to a low body height. It’s the same overal formula seen on the Subaru Legacy SUS or the Volvo S60 Cross Country.
      There’s the fact that the SX4 is a bit anomalous for a SUV, being a bit lower (the sum of ground clearance and body height) than the average of its segment (1,565 mm/61.6 in) but having a ground clearance of 19 cm/7.5 in at least in the majority of the specs sold around the globe. The sedan may sit a bit lower (16 cm/6.3 in), something that reduced its overall height to 1,545 mm/60.8 in, but we can’t deny that first there was a SUV and after this a sedan was developed to replace the Aerio in some markets and the Forenza in other ones, in a process that involved lowering the ground clearance, but not lowering the body height.
      There are other aberrant SUVs, like the E84 BMW X1 (only 1,545 mm/60.8 in tall, but 20 cm/7.9 in of ground clearance) or the Peugeot 2008 (1,557 mm/61.3 in in an Euro spec that has 16.5 cm/6.5 in of ground clearance and 1,580 mm/62.2 in in Brazilian spec, 20 cm/7.9 in far from the ground), not to mention the SX4 S-Cross, the model that globally succeeded the first SX4, with its 1,575 mm/62.0 in overall height and 18 cm/7.1 in of ground clearance. The two SX4, the E84 X1 and the 2008 are based on passenger car platforms, but are models of their right, but have this curiosity of combining a body height that is a bit lower than the average of their segments (normally going beyond the 1.6 m/63 in mark) with ground clearances that in some cases are higher than some of some overall taller competitors.

  • Mr. EP9

    That back end is still hideous.

  • TheBelltower

    A tea kettle and gold trim. Klassy… Wonder what market they’re going after.

  • WHY NOT?
    THE BETTER QUESTION IS: WHY?

  • C Noi

    Mazda 121 grown up now

  • C Noi
  • Ary Wisesa

    If they changes the rear to be more conventional hatchback, I think it could be more “acceptable” to the market. The rest of the design is good enough in my opinion.

  • emjayay
  • Seats & a steering wheel

    Why not?….because it’s one of THE most vulgar and cringe inducing vehicles ever seen.

  • Ben

    I understand that when an economical bubble pops it can be devastating for families, cities and even countries. However, the silver lining is we cut the fat and ridiculousness out of our expectations and fall back to a suitable reality. An example being the ridiculousness of the 00’s SUV/truck craze. While I do believe the H2 was a proper SUV and not a joke like many think it was, the 2008-09 crisis forced us to make more efficient vehicles.

    The same could be said about the fuel crisis in the 70’s. Who knows, would Honda, Toyota or any of the other Japanese brands be as large and prolific as they are if the North American market wasn’t forced to buy smaller efficient vehicles? Probably not. Again, I’m not wishing for another economical hardship, but we’re due and I’d like to see how we adapt to those challenges with technology and mindset.

  • Kagan

    Yes why not joining the bad test club with rr
    and Bentley but SsanngYong is the best.

  • javier

    i am stunned by the tastelessness, wow just wow

  • Maricaibo

    Did Mansory design this hideous thing? My eyes hurt.

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