Should VW Build The Tarok Pickup For North America?

At last year’s NY Auto Show, VW unveiled the Atlas Tanoak Pickup concept, a dual-cab short-bed truck based on the automaker’s MQB platform. This year, we’ve been given the Tarok Pickup, yet another off-roader that smiles upon a younger generation of truck buyers.

The whole point of the (smaller) Tarok Pickup concept is the exact same one as with the Tanoak. V-Dub simply wants to gauge public reaction (for multiple markets).

The Tarok Pickup actually made its global debut back in November at the Sao Paulo International Motor Show in Brazil, and like the Tanoak, it too is based on the automaker’s popular MQB architecture, measuring 193.5 inches (4,914 mm) in length, some 5-inches (12.7 cm) shorter than the three-row Atlas.

Its party trick however is the fact that it can carry loads of up to 73.2 inches (1,859 mm) in length, using its innovative bed design that will extend forward into the cab. Payload is 2,271 lbs (1,030 kg).

Now, if towing is a priority, then this isn’t the truck for you, at least not if it ever reaches production powered by the same engine as the concept – which is a 1.4-liter TSI gasoline unit with 147 HP (150 PS). The permanent 4Motion all-wheel drive system should come in handy though, and features four different drive modes (Onroad, Snow, Offroad, Custom Offroad).

As for its cabin, it comes with a glass-covered 9.2-inch infotainment display, a digital instrument cluster, and even a removable speaker in the center console that you can connect to a smartphone using Bluetooth.

VW is already planning on offering a series-production version of the Tarok Pickup in Brazil, one that will look mostly just like the concept version. There, the truck will utilize a 2.0-liter TDI turbo-diesel unit with the same amount of horsepower as the previously-mentioned 1.4 turbo petrol.

more photos...
  • charlotteharry57

    My answer to the question is yes. But bring the Tanoak also. And rename them both.

    • ME

      I have no idea where and why they name their cars these names.

  • IT’S AN UP AND COMING MARKET SO WHY NOT? MAYBE JUST DITCH THE RADIO DELETE PLATE ON THE DASH.

  • sidewaysspin

    After SUV’s pickups will be the next trend and shift in the market.

  • Zandit75

    It won’t be in a class of it’s own, as it will have the Hyundai SantaCruz to compete with.

  • Alexandro Pietro

    VW is considered by Ford as domestic badge,they can everything…

  • Salih Ahzem

    Two words: Subaru Baja.

    • Mike anonymous

      Two more words: “Build” “It”

  • CarCzarDesigner

    Most American VW enthusiasts I know, want the identical models Volkswagen offers for sale in Europe. VW should scrub this and just export or build the Amarok for the US.

  • botornot387

    stop asking. The answer is YES. Build it!

  • MarketAndChurch

    It will probably outsell the Tiguan, I see this as being more of an SUV alternative than a truck option that people will cross-shop against a Tacoma. They should build it and an Atlas-based pickup.

  • performante

    The small truck market is wide open. Build it!

Kahn’s Tuned Range Rover Costs More Than A New Bentley Bentayga

This Range Rover V8 LWB is offered for sale by the British tuner at £139,999.

Tesla’s Norway Success Proves To Be A Double-Edged Sword

An increasing number of Norwegian Tesla customers are complaining about bad service .

Mexican Gov Auctioning Off 82 Luxury Cars, Including Lambo And Porsches, To Help The Poor

The Mexican government believes it can raise at least $1.5 million from the sale of the cars.

The TT Helped Transform Audi’s Image, But Its Successors Never Lived Up To The Promise Of The Original

The Audi TT is getting the axe and we’re taking a look back at the stylish sports car.

China’s GAC To Delay Entrance Into The U.S. Due To Trade Frictions

GAC intended on starting U.S. sales of the GS8 seven-seat SUV in early 2020.

FV Frangivento Asfane DieciDieci Debuts Next Week With 996 HP

The Asfane DieciDieci reportedly has a supercharged petrol engine and two electric motors.

2021 Mercedes-AMG GLB 45 Will Pack Seven Seats And Around 414 HP

The all-new Mercedes GLB will debut this summer and it will eventually be followed by two AMG variants.

Audi Is Killing The TT, Will Replace It With An Emotional EV

Besides announcing plans to kill the TT, Audi Chairman Bram Schot suggested the next A8 could be an EV.

Audi Confirms More Luxurious A8 Flagship, May Revive Horch Name To Rival Mercedes-Maybach

Ingolstadt might revive the Horch name, which has been dormant for a century.

Dashcam Footage Shows An F-16 Jet Pilot Ejecting Seconds Before Californian Crash

The F-16 fighter jet slammed into a warehouse and injured 13 people.