Rowen International Helps Toyota C-HR Conceal Its Identity

Even though the Toyota C-HR is definitely not a very sporty vehicle to begin with, that hasn’t stopped several tuning companies from messing around with its appearance and getting it to look more menacing.

This isn’t the first C-HR to look like it belongs in a Ken Block video. Remember this Wald-tuned model from last year? It too featured a thick body kit, larger wheels, additional lighting units and more. However, what Rowen International have done is up the sportiness factor even more.

Aside from its wide-body kit, comprised of larger fenders, side skirts and chunkier bumpers, the Rowen-tuned C-HR is also equipped with new LEDs, new wheels, a new headlight garnish and a brand new “markless” grille, as the tuner calls it. It basically removes the Toyota logo for a more aggressive and mysterious look.

Also read: Rowen Gives The Lexus RX F-Sport More Visual Drama

Rowen’s wide-body mods for the C-HR have been available for some time, however, the grille and headlight garnish are both new and help the Japanese crossover stand out even more.

What’s interesting though is that for the new grille, which by the way is compatible with the automaker’s Safety Sense systems, radar sensitivity might be slightly lower than what it should be, and the tuner won’t go as far as to guarantee that it will work the same as with a stock grille.

As for the rest of its modifications, the vehicle features a pair of Recaro sports seats, a high performance brake system and custom exhaust system, which means we won’t be accusing this C-HR of being one hundred percent “all show and no go”.


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  • Six_Tymes

    Best to put a giant bag over the C-HR, a nasty looking thing that is.

  • roy


  • Benoît Etienne

    i need this pitbull in my life.

  • Bo Hanan

    Motivated by an equally aggressive 2.0L, 4-cylinder, 144 hp engine…. No!

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