Jeep Concepts Hide New Wrangler Pick Up And Grand Wagoneer Design Cues

Jeep recently showcased seven concepts at the Easter Safari Event, and some of them might hide a few details about the upcoming Wrangler Pick-Up and the high-end Grand Wagoneer.

The FCA-owned company already confirmed its plans to release the much anticipated Wrangler truck and the posh, luxurious Grand Wagoneer, in the not-so-distant future. Nevertheless, if you’re wondering how these models look like, then you should take a second look at Jeep’s latest concept, as Mark Allen – head of Jeep design – said he’s hidden a few hints of the next-gen automobiles in them in an interview with Outside Online:

“We’ve hidden some hints about what’s going on behind the scenes, right in front of you. We’re finally going to get to do a pickup truck. I can’t explain too much, but there may be things you see on the Crew Chief that you might see on that truck.”

Truth be told, the massive 40-inch tire riding Crew Chief’s boxy design is reminiscent of the current gen Wrangler, setting itself apart from the production model with minor design details, such as the slanted old-school front fascia.

“This is the fourth time we’ve used that nose [on a concept],” says Allen. “Every time we do it, people go crazy, but I think this is the last time we’re going to do it, honestly. Oddly enough though, we’ve never done a crew cab pickup [concept] before. Hint, hint”, Allen continued.

As that wasn’t obvious enough, the Wrangler pick-up may very well keep the four-door cab layout, instead of getting it where the rear seats used to be.

Unfortunately, the Renegade Comanche concept and the Shortcut don’t signal anything production worthy, since a small pick-up won’t be profitable for Jeep and Allen isn’t interested in retro design. This means that the upcoming brand-new cars won’t have anything retro about them, although the Wrangler will still be the Wrangler as Mark Allen explained: “It doesn’t need to be retro, since it’s never gone away”.


  • Big Black Duck

    jeep…please don’t become like subaru…don’t build awesome real world concepts and not build them….so please put production dates on those…

    • Six Thousand Times

      Not every concept is ever produced. It’s down to you whether you get your hopes up (in vain) or not.

      • Bo Hanan

        This is such a dorky response.
        Big-Black-Duck isn’t looking for encouragement from you…???…

        • Six Thousand Times

          And I wasn’t trying to rattle your cage.

        • Andrewthecarguy


  • SHARP.

  • fabri99

    This may sound as heresy, but I really think Jeep should update their design quite heavily. Don’t kill me for saying this, but the Wrangler doesn’t have to look like it’s still the 1970s (and so shouldn’t Discovery and G-Class)… We need a whole new generation of offroaders, supercapable and fresh-looking. Isuzu could even bring back the Vehicross from dead.

    • CarCzarDesigner

      Agreed. I am just stunned FCA would revive an American clunker from 1978 and bring it back to life. Just as the PT Cruiser hit a high note when it was introduced, a year later the hip factor wore off and who wanted to own such an eyesore?

    • MarketAndChurch

      I want to agree with you 100%… and yet… I think Jeep should go both routes: Offer modern design(like on all of its other offerings), but still leave one(or two) vehicles that are very retro, because as is evident in almost every Easter Safari concept in recent memory, no one does gorgeous retro like Jeep does. And if Jeep doesn’t do retro, who will? I absolutely loved the Land Rover Defender concepts, and would love to see Jeep move more in that contemporary geometric Land Rover / Audi – esque direction. But it’s also nice that affordable retro is still available without dropping close to six-figures on a G-wagon, an oudated Defender, or a crazy-expensive Kahn or Icon creation. Maybe a hardcore version of the Grand Cherokee can meet what you’re looking for in a modern jeep.

      • fabri99

        Sounds quite right. The solution would a new offroader, a proper one, just like the Wrangler, but modern in style and features. They could still sell a retro-Wrangler, but also something new to sit next to it.

    • MarketAndChurch

      And by the way, I wouldn’t mind if the Wrangler went ultra-modern, but it would be nice if at least another Jeep went uber-retro.

  • Enter Ranting

    Potential customers: “We love that grill treatment on the concept. We go crazy every time you do it. Please put it into production.”

    Mark Allen: “I know you love it. We’re not gonna do it anymore. But here’s an unreliable pick-up truck.”

  • Vyurr

    I would love to buy that crew chief if they kept it looking exactly like this concept.