Audi Won’t Rule Out An Amarok-Based Merc GLT Rival

As Mercedes-Benz is getting ready to enter into uncharted territory with the Nissan Navara-based pickup truck, the folks over at Audi might pull a similar maneuver, according to one of the brand’s Australia execs.

Speaking with CarAdvice, the brand’s local managing director, Andrew Doyle, admitted that despite such a product hasn’t been confirmed, it could be indeed part of the company’s future products if there is enough market demand.

It depends if there is really a market there for a premium utility model like that. What I can say is that the brand has proven that as much as we stretch into different areas and different segments, we can have success“, Doyle said.

A final decision will probably be taken after Mercedes-Benz will introduce the GLT (name unconfirmed) next year, but if it will be approved for production, then Audi’s first-ever pickup truck will share most nuts and bolts with the Volkswagen Amarok, but it will set itself apart with a more upscale interior and additional equipment, be it standard or optional.

As for the premium pickup truck segment, Audi isn’t the only brand to consider following Mercedes-Benz into it, as BMW recently admitted that it’s keeping a close eye on such a vehicle.

Rendering courtesy of TheophilusChin

PHOTO GALLERY

  • U8INIT

    Just say no!

    • BGM

      I don’t think that statement is strong enough friend. I think it ought to be accompanied with washing the brain of the tool who came up with this idea with bleach and then sending him to work at a salt mine

      • U8INIT

        That’s the truth…the whole truth…and nothing but the truth…

  • KareKakk

    At least it will prove the Subaru Baja was way ahead of time… 😀

    • Tumbi Mtika

      How so?

      • KareKakk

        Wagon/Body with integrated bed, as the later Honda Ridgeline?

  • Tumbi Mtika

    But I will if it looks like this. Theo must have a fetish for Ridgelines.

    But regardless, https://uploads.disquscdn.com/images/a0073589144d5dd243591eca5c4f5a4576339722f395b5214e2f246f0bbeabe3.jpg Theo. Real sick.

  • surfshop

    Audi please dont do this…

  • Finkployd

    Just barfed

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