Despite its interesting appearance, the Cadillac ELR never made it past being…controversial.
Back in 2016, before pulling the plug officially, Cadillac president Johan de Nysschen stated that he will continue to admire the ELR as one of the most beautiful cars on the road. From certain angles, we can understand why.
Unfortunately for the automaker, not even a more budget-friendly sticker price could save this model, which ended up getting cancelled in February of 2016 after sales went down by a massive 22% compared to the previous year.
So what did Doug DeMuro think about Cadillac’s failed project? Well, not a lot of good things. He hated not just the price tag ($76,000) and the performance (or lack thereof), but also the poor EV range (39 miles/62 km), which unfortunately meant you were stuck with an 83 HP petrol unit after running out of juice.
Of course, the roasting doesn’t stop there as DeMuro goes on to mention the ELR’s lack of basic luxury features plus the narrow trunk opening. In total, there are a whole bunch of other quirks that DeMuro didn’t appreciate at all, with the low rear visibility possibly in the top spot.
How much would you spend on an ELR today? In spite of its shortcomings, it’s still a plug-in hybrid vehicle and has a premium badge.