2018 Toyota Land Cruiser Is Very Good, But Does It Justify An $85,000 Price Tag?

The Land Cruiser has, through the years, earned a reputation as the world’s most reliable and capable SUV. And rightly so, as a multitude of generations that were launched since 1951 has proven all around the world.

The thing is, the current iteration has become too expensive. So much so, that Toyota has priced it roughly the same as the posher Lexus LX.

Yes, you read that right: the 2018 Toyota Land Cruiser and the 2018 Lexus LX (which is based on the Land Cruiser), cost about the same. Actually, at that price range you can buy lots of premium SUVs, such as the Audi Q7, Mercedes GLE and GLS, BMW X5, 2019 Land Rover Discovery – or two Highlanders, and get lots of change, too.

What’s more, if you add just $3,000 more to the base price of the Land Cruiser, you can buy a brand new 2019 Range Rover, which is by no means a scrub when it comes to taking on harsh terrain.

According to Doug DeMuro, there is more than enough method to the madness here. Toyota builds its Land Cruiser as a full size SUV that’s able to take on just about anything you can throw at it and not break down. This is the type of vehicle that’s built to last for decades, which is pretty rare in a 2018 model year vehicle.

It also holds onto its value pretty well, as anyone who has searched for a used on can testify, and it’s not as boring to drive as you’d expect, especially if you take it off-road and really lean into its 5.7-liter V8, which puts down 381 HP (386 PS) and 401 lb-ft (543 Nm) of torque.

Still, 85 gees? For that sum, it has to equal or best its competition in this class – not just on off-roading, but as a luxury item, too. Does it? The answer lies below.


  • Richard Alexander

    I wanted to buy one. The first challenge is actually finding one. Then I realized that within six months of buying Land Cruiser it would be stolen and on a boat to Libya….

  • FordMopar

    85 grand with those plain looking rims that can easily be on any cheaper CUVs. There’s no bling to it. The whole thing. Just plain vanilla I get it. It’s an iconic off road SUV and all. I prefer the Land Rover/Range Rover.

  • Mr. EP9

    It’s nice but not for $85k.

    • MarketAndChurch

      I’m thinking 60k max.

  • Ryan50

    Aside from the front it looks the same as it did 10 years ago.

  • Six_Tymes

    85 grand? wtf?!

  • pcurve

    he doesn’t explain why. If you want to know why, just search “why land cruiser is so expensive”. One of the reasons you’ll see is, it has many unique parts, and they’re designed with 25 year service life, with sick reliability.

  • brn

    For a hundred years, domestic pickup trucks have also been designed for durability. You don’t need to spend $85K on them (unless you really want to).

    • Ryan50

      That’s an SUV. Put your head on straight

      • brn

        Nice talking to you too.

  • Ary Wisesa

    I think he doesn’t know what the Land Cruiser really is. Its beauty lies much deeper than skin deep and blings. Maybe it will never win beauty contest, but it’s not what it’s built for. The LC is designed to go virtually anywhere without any doubt of failing whatsoever. The only thing that could really restrain it is the availability of fuel. I know one thing or two about living with an LC100, it’s truly problem free experience and full of fun off-road and very comfortable on-road. Perfect for camping and hiking, and it’s even saved my family during flood. And I will never ever swap it with anything like X5, GLE, Q7 or even Land Rover. No thanks. So if I need to pay 80K for this engineering marvel, I don’t mind at all. In fact, when the time comes for me to buy a new full size SUV (which strangely I don’t know when, because my current LC is in excellent condition, albeit its old age), for sure I’ll pick LC again.

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