Global sales of McLaren cars rose to 4,806 last year, a 43.9 percent increase compared to the 3,340 units delivered in 2017.
The automaker’s largest single market last year was North America. This is also where they managed to surpass the 5,000 mark since they started selling supercars locally in 2011.
In Europe, sales rose by 44.2 percent, and in their home market, the United Kingdom, they achieved a 49.2 percent growth. The biggest jump was witnessed in China, at 122.5 percent. Sales in the Asian country were pulled by the 570S Spider and 720S, which accounted for nearly 7 percent of the company’s total sales in 2018.
Last summer, McLaren celebrated their 15,000th car built in Woking. The facility, where all their vehicles are hand-assembled and exported to more than 30 markets worldwide, was responsible for putting together over 20 cars a day.
As part of their £1.2 billion ($1.53/€1.34 billion) Track25 business plan, the Speedtail and 720S spider were introduced in 2018, along with the 600LT and the Senna. The plan includes unveiling 18 new products and derivatives by 2025, and increasing annual production to 6,000 units.
In charge of special vehicle commission and customization, the McLaren Special Operations (MSO) division had a very busy year too, tripling their order books.
Last year also marked the opening of the Composites Technology Center in Sheffield, which will produce lightweight carbon fiber tubs, an important step in winning what CEO Mike Flewitt described as “the new lightweight race”.
Note: McLaren Speedtail pictured