Do you find the regular Tesla Model S a bit too bland? Well, then, Caviar has the solution. It’s called the Model Excellence 24K and it’s been bathed in gold.

The 24 karat (999) gold was applied to the grille, bumper trim, side mirror caps, fenders, doors, rear diffuser, trunk lid, wheels and brake discs using the “double electroplated technique”, Caviar states, and it contrasts the black body of the electric sedan.

Also Read: Tesla Model S Plaid Hits 60 In Under 2 Seconds, Has 200 Mph Top Speed And 520+ Mile Range

The Caviar logo has replaced the OEM pieces at both ends. Their name also bedecks the trim separating the taillights, and ‘First Edition’ emblems were added to the front fenders and trunk lid. The outer edges of the infotainment system sport a similar makeover, and so does the dashboard trim and steering wheel that also hosts the luxury brand’s logo in the middle.

Limited to 99 examples, the Model Excellence 24K costs $299,000 for the Plaid variant of the Tesla Model S, or more than double the MSRP of the car in the United States. The Model S Plaid has a tri-motor set-up, with over 1,100 HP, and can hit 60 mph (96 km/h) in less than 2 seconds, according to the California automaker.

Together with OTT electric sedan, Caviar has launched two special edition iPhone 12s. The Black Titanium costs $6,150 in the Pro specification, with 128 GB of storage, and the 12 Pro Max comes from $6,680 with identical internal storage, $6,990 with 256 GB and $7,380 with 512 GB. The Gold Titanium is listed at $6,600 for the Pro and $7,140 for the Pro Max, with 128 GB. The bigger smartphone will set buyers back $7,450 with 256 GB and $7,830 with 512 GB.