BMW Confirms 8-Series, i8 Roadster For 2018 Launch

BMW has announced the launch of the new 8-Series in 2018 at its annual general meeting in Munich, bringing the fabled nameplate back, as part of its new strategy focusing on higher-margin sports cars.

“We are refreshing our entire product portfolio and strengthening the performance side. Our strategy will focus on the luxury segment, where there are margins to be earned,” Krueger said.

The new BMW 8-Series will be based on the same modular CLAR architecture that underpins models like the 7- and 5-Series and plans to be positioned under the Rolls Royce Wraith in the Group’s range of models, in the “150k euros-plus” range (around $165,000), according to a report from AutoNews.

The two-door coupe will hit the market in 2018, with a convertible version to arrive a year later. BMW still hasn’t decided if there’s going to be a fully-fledged M8 version yet, but a range-topping V12 model is definitely coming.

Harald Krueger also gave an official timeline for other new models, including the i8 Roadster set for 2018, Mini’s first pure electric model slated for 2019, an all-electric X3 in 2020 and BMW’s iNext production model coming in 2021.


  • Kagan

    6 to 8 means only more money!
    It looks more coupish though!

  • ediotsavant

    From some angles it reminds me of a Lexus LC F

  • Bob

    So similar price to the S Class coupe for the 6 series replacement? Or will this be more of a 7 coupe?

    • donald seymour

      Think of it as being more of a 7 Series coupe.

      • Bob

        It would make sense that way but wasn’t there a report that it’s replacing the 6?

        • donald seymour

          To replace in this term means that there will be no more 6 Series coupe that will be offer. The new 8 Series will take the place of the only true upmarket luxury coupe that BMW will offer.

  • Infinite1

    Looks like BMW’s going after the S Class Coupe.

  • Six Thousand Times

    Stunning shape.

  • JBsC6

    Does this do battle with the Bentley coupe or the latest AMG GTR from Mercedes?

    • Belthronding Tinuviel

      bentley conti, merc s coupe etc..

Is This The Steering Wheel From The 2021 Corvette Z06?

If so, the Z06’s steering wheel will have carbon inserts and a red center line marker.

Consumer Reports Names The Chevrolet Camaro And Colorado The Least Reliable Cars In America

Chevrolet had the worst models, but Cadillac was rated the least reliable brand.

Customers Dumping Chevrolet And Ford Following The Death Of The Cruze And Focus

Cruze and Focus owners are now buying Civics and Corollas.

2020 Kia Stinger GT Challenged By 2019 VW Arteon R-Line

Despite its clear power advantage, the Kia Stinger GT is priced very closely to the VW Arteon.

Ferrari’s New Key Fob Wants Everyone To Know You Drive A Prancing Horse

The Ferrari Roma’s key is basically the company’s badge.

2020 Audi Q5 55 TFSI E Quattro Is A Fast And Comfortable Plug-In Hybrid SUV

The plug-in hybrid Audi Q5 starts at £49,735 in the UK and has 26+ miles of electric range.

2020 Honda HR-V Carries Over Unchanged Except For Higher Prices

Price increases for the 2020 Honda HR-V lineup range from $350 to $500.

China’s Denza X Electric SUV Is A Mercedes-Benz In All But Name

The styling of the Denza X midsize crossover stays remarkably close to the namesake concept that was unveiled earlier this year.

This 2020 Toyota Supra Didn’t Even Make It To 600 Miles, Repair Bill Estimated At $41k!

According to IAA, the repair costs for this damaged Supra are about $14k less than a brand new car.

Lamborghini Diablo VT-Based Zagato Raptor One-Off Could Spark A Bidding War

The Zagato Raptor Concept never reached production despite being much lighter and cooler than the Diablo VT.