Mahindra Unveils New Pininfarina-Designed Furio Trucks

Mahindra’s Truck and Bus division (MTBD) has unveiled a brand new commercial vehicle dubbed Furio, designed and engineered in Italy by Pininfarina.

Furio marks Mahindra’s entry into the ICV segment, where it will showcase its efficient, light weight MDI Tech engine with FuelSmart technology. Its production will take place at a world class manufacturing facility in Chakan, near Pune, India.

“Mahindra Furio is the latest addition to our achievements in the transportation sector, after having brought to life for more than 8 decades legendary cars but also high-speed trains, trucks, busses, yachts, airplanes and even private jets,” stated Pininfarina CEO Silvio Pietro Angori. “Together with Mahindra Truck we have created a ground-braking innovation in the ICV category. The result is a vehicle that integrates style, function and innovation; the fundamentals of Pininfarina.”

The most innovative thing when it comes to the Furio is the previously-mentioned MDI Tech engine, where its FuelSmart technology boasts multi-mode switches that optimize consumption while taking into account load and road conditions. The power unit is also said to offer high torque at low RPMs.

“The unveiling of the new Furio range of ICV trucks is a defining moment for our Truck and Bus business as we are set to enter a new orbit and become a full range commercial vehicle player. With Pininfarina inspired design, the Furio is set to be a game changer for us and perhaps for the industry, giving the new truck one of the safest, most ergonomic and comfortable cabins that will set new standards. I am confident that just like that Blazo HCV series, the Furio range of ICVs will also set new benchmarks for performance, earnings and deliver better value to customers,” added Mahindra & Mahindra exec, Dr Pawan Goenka.

Development on the Furio began back in 2014 and it involved more than 500 Mahindra employees, about 180 suppliers and over 1,000 performance tests.

more photos...
  • lagunas3ca

    Just because they’re designed by Pininfarina doesn’t mean their abysmal 2 out of 5 safety rating improves any better. Only safe thing about them is they will never launch in the US due to such garbage quality.

    • Six_Tymes

      are you ok? take your meds

    • Hoe

      2 is too much… next step will be the creation of the Indian Institute for Road Safety tests…
      I love India, but Mahindra just not…

  • TheBelltower

    Evidently “Pininfarina” has an off day once in awhile.

  • Paul

    Pininfarina? does that mean they will have sporting intentions? lol.

  • Zimoune

    I guess it has been designed by the same team from Pininfarina who designed a toothbrush a while ago …

  • lagunas3ca

    I would say stick to tractors, but then we would have no more videos of their trucks capsizing and sliding down mountainsides in third world countries where they can’t afford better equipment than this petrified shit.

    • USOZ

      Have you traveled to India?

  • SteersUright

    Holy Sh%t!!! Pininfarina is either a once storied design house that now in the dumps or they must be so embarrassed by this atrocity.

  • Miknik

    Given it looks like any random Fuso Canter or Toyota Dyna of the last 20 years, I’m surprised that a designer was involved at all….

  • Bash

    Wow, astonishing.

Will Toyota Ever Launch A Convertible Supra To Combat The Z4?

According to chief engineer Tetsuya Tada, an open top Supra is something Toyota would consider .

One Brave Soul Decided To Acquire This Wrecked Corvette ZR1

This ZR1 is definitely beyond repair, yet someone stepped up to the challenge and became its new owner.

Could Genesis Be Working On A High-Performance G70 After All?

Will the BMW M3 and Mercedes-AMG C63 get a challenger from Korea? Well, stranger things have happened.

One-Of-One 2020 Toyota GR Supra Sells For Colossal $2.1 Million!

This 2020 Supra’s standout feature is the one-off, factory Phantom Grey matte paint.

New Kia Ceed Seems Like A Smart Choice In A Crowded Segment

Kia’s new compact hatch offers great value, good comfort and smart looks, but are they enough?.

2019 Skoda Superb Practically Undisguised As It Inches Closer To Debut

Steady but effective improvements are in the pipeline for Skoda’s range-topping model.

2019 Toyota Yaris Arrives In The UK With New Y20 And GR Sport Models

Toyota’s prolific supermini receives a boost in style and attitude, plus a limited version, for the new model year.

Cupra Ateca Is Very Fast And Well-Rounded, But It Lacks Character

As the first product of the newly founded performance brand it’s very good, yet not that exciting.

Here’s What It Costs To Maintain An Impressive 30-Vehicle Collection

Harry Metcalfe reveals just how expensive it was to own 16 cars and 14 motorcycles last year.

Infiniti Canada Spruces Up Q50 And Q60 Red Sport With I-Line Editions

Both special editions are powered by a 400 HP twin-turbo V6 and are exclusive to Canada.