Toyota Accelerates EV Strategy, Plans To Sell 1 Million Electric And Fuel Cell Models By 2025

Toyota outlined its updated product strategy, which now includes selling 5.5 million electrified vehicles by 2025 and developing a solid-state battery pack by next summer.

The Japanese company’s revised goals were announced by Shigeki Terashi, Toyota’s Head of R&D and executive Vice President. According to Reuters, the company had to change its goals by setting them five years sooner in order to meet the “sudden surge” of EVs.

Toyota also aims to unveil a solid-state battery pack for its electrified cars next year and ahead of the Summer Olympics in Tokyo.

Also Read: Toyota And Subaru Strike Deal To Develop EV Platform For Cars And SUVs

“Wanting to make an effort is not enough. You really should be able to deliver,” Terashi said.”If possible, by the time we have the Olympic games next year, we would like to make sure that a solid-state battery can be unveiled to the public.”

Battery-electric vehicles will play a crucial role in Toyota’s immediate future, with the company launching next year the electric version of the C-HR and its sister Izoa in China, as well as a Japan-only two-seater minicar with a range of 62 miles (100km).

Out of the 5.5 million electrified vehicles sold by 2025, Toyota wants at least 1 million of them to be a mix of battery electric or hydrogen-powered models.

The company is also developing an EV-specific architecture based on the existing TNGA. Dubbed e-TNGA, the platform will spawn a compact SUV co-developed with Suzuki and a mid-size SUV together with Subaru. Toyota also has plans for another electric crossover, as well as a sedan, a large SUV and a minivan.

Toyota released a series of images showing a range of clay models, one for every planned bodystyle. Each model comes with a long wheelbase, rear-view door cameras and an EV-specific design language that may or may not remind you Faraday Future’s FF91.

The company also announced a new deal with Chinese battery supplier CATL, as well as with the Chinese EV maker BYD.


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  • no25

    okay, but do they all have to look like bad origami?

    • Bo Hanan

      I was looking for a name but I’m good with yours.

  • TheBelltower

    Riiiight… keep going with hydrogen. Always a plan to sell you a tank of something.

  • Dude

    I like those renders

  • David De Fortier

    That front end styling in the renders has got me worried. Looks very mitsubishi 🤮

    • Bash

      That’s absolutely correct. Although I wouldn’t call it ugly or so.

  • Paul

    These things look a bit better than some of their stuff out on the roads right now. A million vehicles in six years seems like a lofty goal, wonder how close they’ll get?

  • Smith

    Electrified vehicles means PHEV, Mild Hybrid, Hydrogen and maybe a few BEV, so lets not get confused and think Toyota is talking pure EVs here. Just like Volvo, they are not.

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