Unless we’re referring to high-end models driven in a spectacular landscape with a V8 or V12 engine acting as the soundtrack, car commercials are boring, most of the time at least.
So, surely an ad for the new BMW X2 isn’t even worth checking out, right? Wrong, because the Munich branb has just released out one of the most hilarious commercials we’ve seen lately.
The short video shows the crossover with a gold finish and tinted windows rolling in front of an improvised Mercedes-Benz dealership. This is where three crossovers are lineup up, with the salesman inspecting them.
The lyrics “I know why you’re mad when you see me” can be heard playing from the sound system inside the BMW X2, just before the person behind the wheel opens the window and drops the mic. The music then continues with yet another verse: “You wanna be me”. BMW’s small crossover then drives away, just as the song says “they love me”.
Accompanied by a small caption: “A real star rolls out in gold. Be the one who dares”, the ad is definitely catchy and highlights the decades old rivalry between BMW and Mercedes-Benz. It also comes one year after BMW M made donuts to celebrate the Mercedes-AMG’s 50th anniversary, congratulating them on the occasion in a very unique manner.